Hybrid Digital Analytics Pro | Insights & Optimization

eDreams ODIGEO; Barcelona; Hybrid; EUR 45,000 - 65,000; Full time

Benefits offered by this job

Prime Plus membership

Relocation support

Premium equipment

Job summary

eDreams ODIGEO in Barcelona is seeking a Digital Analyst to support product areas and marketing channels by tracking performance, analyzing user behavior, and running campaigns. You will work with Google Analytics and other data sources to deliver insights and recommendations, with a hybrid work setup.

Responsibilities include implementing analytics tools, validating data, deploying campaign tags, and maintaining tracking systems.

Qualifications

• Bachelor degree in Engineering, Mathematics, Statistics or Business.
• 1-3 years of experience in web analytics and app analytics, tracking and data analysis.
• Knowledge of Google Analytics and its implementation.
• Knowledge of Firebase Analytics and its implementation.
• Knowledge of App tracking and analytics.
• Knowledge of Tag Management Systems (GTM, Tag Commander).
• Javascript knowledge and SQL proficiency.
• Strong analytical capabilities.
• Written and spoken English at an advanced level.
• Detail-oriented and self-starter with team orientation.
• Good troubleshooting and problem solving skills.
• Interest in online marketing and AI/tools is a plus.

Responsibilities

• Manage Web & App Analytics tools implementation including Google Analytics and other specs/maintenance/improvement.
• Data validation and integrity checks.
• Implement marketing campaign tags via Tag Management Systems and server tagging solutions.
• Implement other tracking codes, personalization, auditing and issue resolution.
• Provide tech documentation and support for tracking and measurement purposes.

Skills

Analytical thinking

Problem solving

English proficiency

Online marketing knowledge

Education

Bachelor degree in Engineering, Mathematics, Statistics or Business

Tools

Google Analytics

Firebase Analytics

GTM

Tag Commander

JavaScript

SQL

Python

BigQuery

Job description

eDreams ODIGEO in Barcelona is seeking a Digital Analyst to support product areas and marketing channels by tracking performance, analyzing user behavior, and running campaigns. You will work with Google Analytics and other data sources to deliver insights and recommendations, with a hybrid work setup.

Responsibilities include implementing analytics tools, validating data, deploying campaign tags, and maintaining tracking systems.