Home Solutions Marketing & Communications Business Partner

Schneider Electric; Barcelona; Hybrid; EUR 50,000 - 70,000; Full time

Benefits offered by this job

Flexible schedule

Floating Holidays

Sabbatical Pack

Job summary

Schneider Electric busca un profesional de MarCom para liderar planes locales de marketing en Home Solutions, traduciendo estrategias globales al mercado español y gestionando campañas multicanal.

Se requiere 3–5 años de experiencia en marketing y habilidades en automatización, CRM y analítica, con dominio de español e inglés. El rol admite modelos de trabajo flexibles y oportunidades de desarrollo profesional.

Qualifications

• Título en Marketing/Comunicaciones/Negocios con 3–5 años en roles de marketing.
• Experiencia en marketing integrado y campañas en mercados residenciales/energía, es un plus.
• Experiencia práctica en herramientas de automatización, CRM y analítica.
• Fortaleza en comunicación y storytelling para diferentes audiencias.
• Capacidad de colaborar en una estructura matricial y gestionar múltiples campañas.
• Dominio de español e inglés; portugués es un plus.

Responsibilities

• Traducir estrategias en planes MarCom locales para Home Solutions.
• Definir el calendario anual MarCom y momentos clave de mercado.
• Localizar el messaging global respetando la cultura local.
• Planificar y ejecutar campañas en digital, eventos, PR, contenido, social.
• Activar a partners de canal y gestionar activos y presupuestos.
• Diseñar programas de generación de demanda con el equipo de ventas.
• Medir KPIs y presentar informes a liderazgo.

Skills

Integrated marketing

Campaign planning

Digital analytics

Content storytelling

Project management

Collaboration & influence

Languages: Spanish & English

Education

Bachelor's or Master's in Marketing/Communications/Business

Tools

Marketo

Salesforce

Google Analytics

Tableau

Job description

¿Do you dare to lead the digital transformation to create a more sustainable world? Schneider Electric - We are your Energy Technology Partner. We electrify, automate, and digitalize every industry, business, and home, driving efficiency and sustainability for all. At Schneider Electric, our values – IMPACT (Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork) – are the foundation of everything we do. Becoming an Impact Maker means turning sustainability ambitions into actions at the intersection of automation, electrification, and digitization.

Mission

Translates Home Solutions and Distribution commercial strategies and Global Marketing directives into locally executed MarCom programs. As the critical link between Global Home Solutions Marketing and in-country commercial teams, this role drives brand growth, qualified lead generation, and a consistent market presence with homeowners, installers, home builders, channel partners, and distribution force.

Key goals

• Building awareness of Schneider Home and strengthening Schneider Electric's positioning in Home Energy Intelligence against competition
• Increasing digital engagement with homeowners, electricians, installers, and prescribers
• Influencing the commercial pipeline across new residential, renovation, and channel; distribution; DIY retail and eCommerce
• Ensuring successful local launches of hero offers and new Schneider Home solutions

What will you do?

Strategy & Planning

• Translate Home Solutions and country commercial strategies into actionable local MarCom plans covering new residential, renovation, and channel priorities.
• Define the annual MarCom calendar, mapping activities for Schneider Home launches, hero offers, campaigns, and key market moments such as trade fairs and peak renovation seasons.
• Adapt the Schneider Home global messaging framework to local market needs, ensuring cultural relevance and consistency with the Schneider Electric master brand.
• Build audience insights on homeowners, electricians, installers, home builders, architects, and interior designers to sharpen targeting and value propositions.

Program Execution

• Plan and execute integrated campaigns across the full mix: digital, events, PR, content, social, email, and point of sale.
• Assemble and localize communication assets from global Home Solutions teams for country-level deployment, including launch kits, installer toolkits, and homeowner-facing content.
• Activate channel partners (distributors, DIY retailers, and e-commerce) through co-marketing, sell-out campaigns, and in-store and online visibility leveraging the Marketing Development funds.
• Engage the trade community through installer programs, training events, and live demos that position electricians as home energy experts.
• Manage agency and vendor relationships to deliver on time, on brief, and within budget.

Lead Generation & Commercial Impact

• Design demand generation programs with Sales teams to produce qualified leads from installers, home builders, developers, and prescribers.
• Deploy nurturing workflows to convert leads across the funnel, from awareness to opportunity, and drive upsell of connected and home energy management solutions.
• Track MarCom contribution to pipeline, sell-out, and revenue, reporting on lead quality and conversion rates.

Performance & ROI

• Define and monitor KPIs (reach, engagement, opt-ins, CPL, sell-out, ROI) and translate insights into corrective actions.
• Provide structured performance reporting to country leadership and Global Home Solutions Marketing stakeholders.

What do you bring?

• Background: Bachelor's or Master's degree in Marketing, Communications, or Business, with 3–5 years of experience in marketing and communications roles. Experience in residential, smart home, consumer electronics, construction, or energy markets is a plus.
• Integrated marketing: Hands-on experience planning and running campaigns across digital, events, PR, content, social, email, and channel/retail marketing, including launching products or solutions in local markets.
• Digital and data skills: Familiarity with marketing automation, CRM, and analytics tools (e.g., Marketo, Salesforce, Google Analytics, Tableau), and a data-driven approach to measuring impact and continuously improving.
• Content and storytelling: Ability to create and adapt content for different audiences and channels, turning technical innovation into simple, compelling messages for professionals and consumers alike.
• Project management: Strong organizational skills to manage multiple campaigns, agencies, and budgets at the same time.
• Collaboration and influence: Experience working in a matrix organization, partnering with global teams and local Sales to align priorities and deliver results, backed by strong communication, empathy, and active listening.
• Mindset: A strategic thinker with a hands-on attitude: curious, eager to learn, and ready to innovate and challenge the status quo.
• Languages: Fluent in Spanish and English. Portuguese is a plus.

About Home Solutions

Home Solutions is Schneider Electric's division dedicated to the residential market. Through Schneider Home, our residential energy ecosystem, we are building a new category: Home Energy Intelligence. Picture homes that work as one connected energy system, orchestrating solar, batteries, EV charging, heating and cooling, and smart devices for comfort, simplicity, and savings, while homeowners stay in control. Our portfolio spans wiring devices, final distribution, home energy management, and EV charging, brought to market through electricians and installers, home builders, distributors, and DIY retail.

Why Schneider Electric?

As a proudly people focused company, you will find a dynamic and personal environment, and attractive development opportunities. Our flexible work models ensure a balance between family and work life, fostering personal growth, performance, and cooperation. We continuously create an inclusive, respectful, and cooperative environment because together, we dare to innovate and bring our bold ideas to life. Great people make Schneider Electric a great company.

Disclaimer

We are always searching for exceptional people, passionate about customers, who break molds and think disruptively. If you are motivated by constant learning, we definitely want to meet you! Best of all? In our inclusive environment, we firmly believe that diversity is a source of strength and creativity. Here, authenticity is a superpower! We are committed to creating a workplace where every voice is heard. We believe that every employee is a talent who deserves equal opportunities. This means you matter. Every individual needs to feel valued, supported, and treated fairly to do their best work.

Looking to make an IMPACT with your career?

When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values – Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork – starts with us. IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world. We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.

What will you get?

We adapt to you!

• With our flexible schedule, you'll have the freedom to adjust your work hours to accommodate your personal needs and responsibilities.
• Need more time to relax and disconnect? With our Holy Pack, you can purchase additional vacation days to recharge when you need it most.
• Celebrate holidays your way! With Floating Holidays, you can exchange holidays for other days that better suit your plans and personal preferences.
• Need additional time to explore new experiences or focus on personal projects? With the Sabbatical Pack, you can request up to 2 months of extra leave (unpaid).
• We value the importance of family and want to support you in all aspects of your life. Our Global Family Leave Policy provides flexible paid conditions for when you need it most, whether you're about to be a parent, need time to overcome a loss, or to care for a loved one.

We take care of you!

• With access to the health and wellness platform Wellwo, you and up to 5 people of your choice can enjoy virtual medical care and 24/7 psychological support, as well as access to nutrition counseling, fitness classes, and more.
• From dance classes to booking a hotel spa, we offer an agreement with AJ by Gympass so you can access a network of thousands of gyms and sports centers to keep your body active in the way you like best.
• Your well-being is our priority. You will have medical service at your workplace for close attention to any medical needs.

We empower you!

• With Career Hub, our AI-driven professional development platform, you can connect with job opportunities, projects, and mentors at Schneider Electric globally.
• We offer you the opportunity to be a shareholder of Schneider Electric and share in our achievements with our stock ownership program.
• We celebrate everyone's talent and success with our recognition program, through which you can give and receive points for your achievements and redeem them for gift cards at your favorite stores.
• You will have life insurance for your protection.
• We offer you a Flexible Remuneration Plan in which you can choose from a variety of options, such as health insurance, meal vouchers, childcare vouchers, transportation vouchers, training, and more.
• As part of our #SEGreatPeople, you will have access to an online store of Schneider Electric products with exclusive prices and super discounts.
• With Club Schneider, you will enjoy special discounts at your favorite stores, restaurants, travel agencies, and other external services.
• Participate in company-subsidized volunteer programs to contribute to our community and have a positive impact on our environment.

Our Total Rewards package

• Care for Yourself and Your Family. We ensure you feel secure with benefits that help you and your family thrive: health and life insurance, paid time off, parental and care leave, flexible work options, support for chronic conditions, and confidential counseling for life’s challenges.
• Invest and Plan Your Future. We help you plan and invest for the future with competitive pay and programs: your base salary, short-term incentives or sales incentives, opportunities to own company shares, and retirement savings plans for your future.
• Grow Your Skills and Career. We commit to helping you grow with ongoing performance and development conversations, Senior Talent Program, global career opportunities, access to our Schneider Career Hub for new positions, projects, and mentors, and learning platforms like Coursera to equip you with the skills for today and tomorrow.
• Team Up in the Workplace. We encourage teaming up through project opportunities on the Schneider Career Hub, smart ways to collaborate, celebrating contributions via a recognition program, sharing your voice in our engagement survey, and fostering an inclusive, caring workplace.
• Support Your Community. We make a difference in our community with volunteer leave, programs through the Schneider Electric Foundation, and initiatives that support youth education.

€40 billion global revenue
+9% organic growth
150 000+ employees in 100+ countries

You must submit an online application to be considered for any position with us. This position will be posted until filled.

Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and ‘inclusion’ is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do.

At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter here

Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.