Head of Sponsored Content- Secret Media Network

Tamarind Intelligence Group; Madrid; On-site; EUR 90,000 - 150,000; Full time

Benefits offered by this job

Discount on Fever events

Home-office friendly

Private health & dental insurance

Flexible remuneration (Cobee)

Wellhub membership

Spanish lessons

Travel opportunities across markets

Job summary

Fever Madrid is seeking a Head of Sponsored Content to drive the global partnerships ecosystem, fuse creative strategy with commercial performance, and unlock new monetization opportunities. You will shape content initiatives across branded content, sponsorships, events, and integrated marketing programs while guiding teams to deliver measurable business outcomes.

You will lead collaboration between sales, editorial, and product, balancing creative excellence with revenue goals, and expanding

Qualifications

• 7+ years of experience in branded content, creative strategy, digital media, or related fields, with team leadership.
• Strong commercial and strategic mindset with proven ability to build, package, and sell content solutions that drive revenue.
• Experience with partnerships, brands, agencies, and media/platform partners.
• Data-driven approach to turn insights into decisions and monetization opportunities.

Responsibilities

• Lead development of commercially driven content strategies across branded content, sponsorships, events, and integrated programs.
• Partner with sales, creative, editorial, and product teams to deliver client solutions with measurable outcomes.
• Identify new revenue opportunities through innovative content formats and strategic partnerships.
• Shape the evolution of the content organization into a commercially minded creative business.
• Design workflows enabling faster collaboration between creative, commercial, and editorial teams.
• Inspire regional teams to think strategically about audience engagement and impact.

Skills

English proficiency

Branded content leadership

Commercial mindset

Strategy & partnerships

Digital platforms & social media

Data-driven

Storytelling & presentation

Job description

Meet The Team

Secret Media Network is a digital media group focused on recommending the perfect plans, discovering great places, sharing things to do, and providing relevant breaking news in various cities around the world. Our network is composed of Secret London, Secret Chicago, Secret LA, Secret NYC, Secret Sydney, Lisboa Secreta, Paris Secret, Madrid Secreto, Barcelona Secreta, and More!

The Role

The Head of Sponsored Content leads SMN's business generation area, driving the global partnerships ecosystem through strategic, creative, and data-driven approaches that unlock new growth opportunities. This role connects creative strategy, content distribution, and commercial performance, ensuring every activation delivers measurable business outcomes through smart storytelling and precise timing across the funnel.

The Head will ensure all stories, partnerships, and activations align with strategic goals, uphold creative excellence, and drive revenue through new monetizable formats. They will rethink how we produce, distribute, and sell branded content to unlock new revenue streams and operational efficiencies across all markets.

Ultimately, the Head of Sponsored Content ensures that every piece of coverage, campaign, and content activation directly contributes to increasing event conversion and revenue, while maintaining the brand's voice, consistency, and global coherence.

What You´ll Do

Drive Commercial Growth Through Creative Solutions

• Lead the development of commercially driven content strategies that grow revenue across branded content, sponsorships, events, and integrated marketing programs.
• Partner with sales, creative, editorial, and product teams to develop compelling client solutions that combine storytelling with measurable business outcomes.
• Identify new revenue opportunities through innovative content formats, strategic partnerships, branded experiences, and emerging commercial products.

Lead Creative & Business Transformation

• Shape the evolution of the content organization into a commercially minded creative business.
• Design workflows and ways of working that enable faster, more effective collaboration between creative, commercial, and editorial teams.
• Inspire and coach regional teams to think strategically about audience engagement, creative excellence, and commercial impact.

Champion Integrated Campaign Excellence

• Develop scalable frameworks for branded content and integrated campaigns from concept through execution.
• Bring an agency mindset to campaign development---connecting audience insights, creative ideas, and client objectives to deliver standout work.
• Foster a culture of experimentation, collaboration, and continuous creative improvement.

Optimize Performance & Growth

• Use audience insights and performance data to inform creative decisions and continuously improve campaign effectiveness.
• Test new approaches, measure impact across the customer journey, and translate learnings into repeatable best practices.
• Balance creativity with commercial performance to maximize value for both audiences and partners.

Build Strategic Partnerships & Innovation

• Cultivate relationships with brands, platforms, agencies, and strategic partners to unlock new business opportunities.
• Explore emerging content formats, digital products, and monetization models that strengthen long-term growth.
• Turn successful pilots into scalable programs that can be adopted across global markets.

Enable Global Creative Consistency

• Champion high creative standards while ensuring brand consistency across markets.
• Share best practices, successful campaign models, and innovative thinking to elevate creative output globally.
• Build frameworks that allow local teams to create market-relevant work while maintaining a unified global brand.

Who You Are

You are the ideal candidate if you bring the following key qualifications:

• English proficiency; additional languages are a plus.
• 7+ years of experience in branded content, creative strategy, digital media, or related fields, with 3+ years in team leadership.
• Strong commercial and strategic mindset, with a proven ability to build, package, and sell content solutions that drive revenue.
• Expertise in digital platforms and social media ecosystems, and a deep understanding of how content performs across the funnel.
• Hands-on experience with partnerships, including brands, agencies, and media/platform partners.
• Data-driven approach, with the ability to turn insights into decisions, optimizations, and new monetization opportunities.
• Outstanding communication and presentation skills, able to inspire teams and influence stakeholders.
• Ability to rethink workflows and processes, aligning creative output with commercial objectives.
• Solid understanding of optimization technologies and AI-driven processes, workflow automation, and performance outcomes.

Why You´ll Love it Here

• Attractive compensation package.
• Opportunity to have a real impact in a high-growth global category leader.
• 40% discount on all Fever events and experiences.
• Work in a location in the heart of the city, with possible travel across our markets.
• Home-office friendly.
• Responsibility from day one, and professional and personal growth.
• Great work environment with a young, international team of talented people to work with!
• Private health and dental insurance, as well as other benefits, including flexible remuneration with a 100% tax exemption through Cobee.
• Wellhub membership.
• Spanish Lessons.
• Possibility to receive in advance part of your salary by Payflow.
• We have free snacks, drinks, and fruit at the office!

Thank you for considering joining Fever. We cannot wait to learn more about you!

If you want to learn more about us: Fever's Blog | Tech.Eu |TechCrunch

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