Growth Marketing Lead at Series B Global Mobile Adtech

Grey Matter Recruitment; Barcelona; Híbrido; EUR 30.000 - 50.000; Jornada completa

Descripción de la vacante

A global AdTech company in Barcelona is seeking a Growth Marketing professional to develop and execute multi-channel demand generation campaigns. This role involves building and optimizing a data-driven pipeline, collaborating with sales, and analyzing campaign performance to drive growth. Ideal candidates should have B2B demand generation experience and strong CRM tool knowledge.

Formación

• Experience in AdTech, MarTech, or SaaS environments.
• Comfortable analyzing metrics and pipeline impact.
• Strong collaboration skills needed.

Responsabilidades

• Develop and execute multi-channel demand generation campaigns.
• Build a data-led pipeline engine using CRM tools.
• Measure and refine campaign performance for growth.

Conocimientos

B2B growth or demand generation experience

Strong grasp of CRM tools

Analytical mindset

Excellent communication skills

Experience with outbound tactics

Herramientas

HubSpot

Clearbit

Apollo

Descripción del empleo

Overview

This is an exciting opportunity to join a fast-growing, global AdTech company powering app monetisation for some of the world’s leading mobile publishers. You’ll take ownership of growth marketing strategy, build scalable lead generation programmes, and directly influence pipeline and revenue in a dynamic, data-driven environment.

The Company

• Global leader in mobile app monetisation and AdTech innovation
• Offices across Europe and the US with a remote-first culture
• 300+ employees across 15+ countries
• Known for a collaborative, high-performance environment
• Mission-driven team focused on transparency, growth, and impact

The Role

• Develop and execute multi-channel demand generation campaigns (paid, email, outbound)
• Build a repeatable, data-led pipeline engine using tools like HubSpot, Clearbit, and Apollo
• Partner closely with Sales and Product Marketing to deliver qualified opportunities
• Optimise lead workflows, enrichment, and reporting for accuracy and insight
• Measure, analyse, and continually refine campaign performance to accelerate growth

Desired Skills & Experience

• B2B growth or demand generation experience (AdTech, MarTech, or SaaS preferred)
• Strong grasp of CRM, automation, and enrichment tools (HubSpot, Clay, Clearbit, Apollo)
• Analytical and strategic mindset - comfortable with metrics, attribution, and pipeline impact
• Excellent communicator with cross-functional collaboration skills
• Experience with outbound and ABM tactics a plus