Global AdOps Executive

Havas Media; Madrid; On-site; EUR 30,000 - 42,000; Full time

Job summary

Havas Media Group Spain is seeking a Global Ad Operations Executive to join our Madrid hub. The role involves managing ad campaigns across CM, Sizmek and Adform, ensuring accurate trafficking and client-side tagging for international clients managed in Madrid.

The position requires 6+ months in digital/advertising tech, strong English, and a proactive, data-driven mindset. You will collaborate with planning, traders and tech partners to optimise campaigns and stay current with industry standards.

Qualifications

• Minimum of 6 months experience in digital, analytics or advertising technologies
• Knowledge and/or experience with ad servers is a plus
• Strong interest in technology in the advertising landscape
• Good level of the English language, both written and spoken
• Strong data-driven culture / analytical abilities
• Highly motivated and full of initiative
• Innovation and technologies oriented
• Team player who enjoys working in a collaborative, open environment
• Excellent customer service focus and client-centric orientation
• Strong communication skills
• Methodical, analytical mindset, well-organised, and detail-oriented
• Attention to detail
• Genuine curiosity to learn how things work

Responsibilities

• Manage and traffic campaigns in different ad servers, mainly in CM, Sizmek and Adform
• Understand client advertising stack and data collection ecosystem
• Setup campaign in ad verification platforms (Double Verify, MOAT, Integral Ad Science)
• QA implementation of ads to ensure they meet publisher specifications and ad server requirements
• Troubleshoot ad or tag issues with publishers or ad tech partners
• QA specific naming conventions or other implementation standards applicable by client
• Understand client objectives and how the agency delivers media strategies to accomplish them
• Implement ad servers post activity tags aligned with the tagging strategy and data layer definition
• Provide custom client solutions to specific client tracking needs
• Generate, QA, and troubleshoot implementation of conversion tags
• Exposure to other marketing platforms (DSP, Social Platforms) to understand overall campaign set-up
• Liaise with internal teams (planners and traders) to provide with best-in-class tracking implementations
• Liaise with 3rd party companies to find solutions or troubleshoots issues (tag management, consent, analytics, trading teams, publishers, …)
• Support on building different tools to run and optimise execution of internal processes
• Support media planning discussions regarding trafficking strategies and related measurement needs
• Support to keep knowledge base and client related documentation always up to date
• Stay aware of the latest technologies to improve agency offering

Skills

Tech interest in advertising

English proficiency

Data-driven mindset

Team player

Customer service oriented

Communication skills

Analytical mindset

Attention to detail

Curiosity to learn

Tools

JavaScript

HTML

JIRA

DMPs

CDPs

CRMs

MS Office

Job description

Agency : Havas Media Group Spain Job Description : . Havas is one of the world’s largest global communications groups, operating in over 100 countries. The Group is made up of two major divisions: Havas Creative Group and Havas Media Group. We have a multi‑disciplinary offering, united under one leadership, all in one building: advertising, media, data, technology, digital, social, mobile, CRM, UX, sports and entertainment, public relations, corporate communications, healthcare, design, research, employer branding and recruitment. Our mission is to unite brands and people through meaningful connections, driving business success. We are the fastest growing of the global networks and have a challenger brand mentality. We share one common purpose: to bring media and creative closer together for the benefit of our clients. Havas Media Global is a dedicated team supporting global clients across strategy, insight, media, creative and digital. The culture of our group is best described as dynamic, entrepreneurial, and collaborative. We have a blue‑chip client list including Hyundai, Kia, Jacobs Douwe Egberts, Harman and Telefonica. We are solely immersed in global assignments and have the experience and understanding to fulfil the needs and challenges of global clients. We believe in modelling team structures after those of our clients and are set up to meet the unique requirements of each, from centralised one-hub market management to more coordinated or decentralised needs, adding value by leveraging central and local media expertise and the totality of our clients’ media investments.

Job Summary

The Global Ad Operations Executive will join a team who is responsible for the correct set‑up and implementation in ad servers and/or ad verification servers of digital campaigns for a wide range of large international clients managed within the Global Ad Operations Hub in Madrid, Spain. With functions including the day to day trafficking of campaigns and client‑side tagging, as well as troubleshooting or technical implementation issues, the role requires an excellent customer service orientation, supporting planning and trading teams to optimise campaigns and maximise results. The role requires natural interest of understanding the overall set of ad technology platforms and interrelationship between them to provide with best in breed approaches and solutions to the digital tracking and optimisation of digital marketing campaigns for our Global clients. This will require daily interaction with internal teams such as digital media planning and analytics, external clients, and ad technology partners to ensure consistent and accurate delivery of all digital advertising campaigns.

Mission & Responsibilities

• Manage and traffic campaigns in different ad servers, mainly in CM, Sizmek and Adform
• Understand client advertising stack and data collection ecosystem
• Setup campaign in ad verification platforms (Double Verify, MOAT, Integral Ad Science)
• QA implementation of ads to ensure they meet publisher specifications and ad server requirements
• Troubleshoot ad or tag issues with publishers or ad tech partners
• QA specific naming conventions or other implementation standards applicable by client
• Understand client objectives and how the agency delivers media strategies to accomplish them
• Implement ad servers post activity tags aligned with the tagging strategy and data layer definition
• Provide custom client solutions to specific client tracking needs
• Generate, QA, and troubleshoot implementation of conversion tags
• Exposure to other marketing platforms (DSP, Social Platforms) to understand overall campaign set‑up
• Liaise with internal teams (planners and traders) to provide with best‑in‑class tracking implementations
• Liaise with 3rd party companies to find solutions or troubleshoots issues (tag management, consent, analytics, trading teams, publishers, …)
• Support on building different tools to run and optimise execution of internal processes
• Support media planning discussions regarding trafficking strategies and related measurement needs
• Support to keep knowledge base and client related documentation always up to date
• Stay aware of the latest technologies to improve agency offering

Experience

• Minimum of 6 months experience in digital, analytics or advertising technologies

Soft skills & Competencies

• Knowledge and/or experience with ad servers is a plus
• Strong interest in technology in the advertising landscape
• Good level of the English language, both written and spoken
• Strong data‑driven culture / analytical abilities
• Highly motivated and full of initiative
• Innovation and technologies oriented
• Team player who enjoys working in a collaborative, open environment
• Excellent customer service focus and client‑centric orientation
• Strong communication skills
• Methodical, analytical mindset, well‑organised, and detail‑oriented
• Attention to detail
• Genuine curiosity to learn how things work

Technical skills (desirable)

• Basic knowledge of programming languages, mainly JavaScript and HTML
• Basic knowledge of project management software (e.g. JIRA)
• Broad understanding of other marketing platforms: DMPs, CDPs, CRMs
• Proficiency in Microsoft Office software

Contract Type : Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.

About Us

Founded in 1835 by Charles-Louis Havas, Havas is one of the world’s largest global communications groups, with more than 23,000 people in over 100 countries sharing one single mission: to make a meaningful difference to brands, businesses, and people. Havas has developed a fully integrated model covering all communications activities. The teams of the three business units, Creative, Media and Health & You, work together with agility and in perfect synergy to offer clients tailor‑made, meaningful, innovative and entertainment‑oriented solutions that support them in their positive transformation.

Life at Havas

We take great pride in our Havas family. They bring many unique personalities, perspectives and passions to their work. Collaboration is at the core of how we operate, and Havas Villages are the homes we work in. We encourage our people to take advantage of our many opportunities to learn and grow. Through local agency training sessions, our unique global and development programs, we offer our people endless opportunities to explore.

Havas Media Network

We create the best media experience, capitalising on the most meaningful media to build more meaningful brands. We know how to connect a client with their target audience – in the context of where they are, through the content they pay attention to. We deliver this expertise through the Mx System, our global operating methodology and strategic planning process, that creates value for our clients by turning consumer intelligence into clear growth targets, aligning stakeholders and KPIs, and measuring the impact of media experiences.

Havas Creative Network

At Havas, we believe creativity isn’t just a description of our business, it is part of our agencies’ DNA. We bring together some of the industry’s most creative and accomplished agencies. By combining creative expertise with the strategic and innovative power of our Villages, we can build seamless teams around the individual needs of each of our clients.

Havas Health

Driven by human purpose and focused on the betterment of humanity through health, Havas Health & You leverages a global collection of experts and individuals to help people everywhere live healthier lives. With a spirit rooted in innovation, creativity, and education, we are dedicated to delivering consistent excellence and groundbreaking work.