German Marketing Manager

Jordan martorell s.l.; Barcelona; Presencial; EUR 45.000 - 60.000; Jornada completa

Descripción de la vacante

A leading pet food company based in Barcelona seeks a Growth Manager fluent in German for their Marketing team. The ideal candidate will have at least 4 years of experience and expertise in SEO and SEM, along with a relevant degree. This role supports growth strategies and collaborates closely with sales and marketing teams to improve conversion rates and customer retention. Competitive salary and benefits package included.

Servicios

23 vacation days per year

Fresh fruit and coffee always available

Exclusive discount on products

Collaborative work environment

Competitive salary with regular reviews

Formación

• 4+ years of experience in a similar role.
• Experience in the German market.
• Master’s degree or postgraduate studies in a related field is a plus.

Responsabilidades

• Plan and coordinate acquisition and growth strategies.
• Collaborate with performance marketing team for campaign performance.
• Implement and optimize email marketing flows.
• Design and execute A/B tests to improve conversion rates.
• Develop retention strategies.
• Enhance efficiency in handling customer tickets.

Conocimientos

Native level of German

Conversational Spanish or English

Strong expertise in SEM

Paid social media campaigns

Conversion funnel optimization

Basic knowledge of SEO

Analytical skills

KPI tracking

Experience in cohort analysis

Advanced command of marketing automation tools

Educación

Degree in Marketing, Communication, Advertising, or a related field

Herramientas

Marketing automation tools

CRM systems

Paid media platforms

Data visualization tools

Descripción del empleo

Overview

Do you know Dogfy Diet?

Dogfy Diet is more than just a company — it’s a movement born in 2019, dedicated to transforming the way we care for our loyal companions. Our mission is to bring natural, freshly cooked food to every home, improving the nutrition and quality of life of our dogs 🐶.

We embarked on this adventure determined to deliver maximum value and, with our headquarters in Barcelona, we are now operating in Spain, Italy, and France, reaching over €50M in revenue in 2024.

On this path of growth, talent is key, becoming one of our main pillars. Our team is young, dynamic, and committed, which allows us to adapt to the fast pace of the market. This has enabled us to build a solid culture driven by the talent of all the people who are part of this project. Today, we are proud to be more than 450 employees 🚀!

What are we looking for?

At Dogfy Diet, we are looking for a Growth Manager with native German for the German market, to join our Marketing team at our Zona Franca (Barcelona) offices, reporting directly to our CMO.

Responsibilities

• Planning and coordinating acquisition and growth strategies to scale the customer base in line with FTB objectives.
• Supporting, coordinating, and collaborating with the internal performance marketing team to apply the latest practices, scale paid media campaign performance, and develop new acquisition strategies.
• Designing, implementing, and optimizing email marketing flows tailored to different stages of the customer lifecycle.
• Collaborating with the product team to design and execute A / B tests on website elements, landing pages, and the sales funnel, with the goal of improving conversion rates.
• Working closely with the sales team on a weekly basis to align marketing and sales efforts, ensuring constant feedback exchange and steady progress toward monthly targets.
• Developing and executing strategies to improve retention.
• Collaborating with the customer support team to enhance efficiency in handling tickets and incidents.

Qualifications

• Degree in Marketing, Communication, Advertising, or a related field.
• 4+ years of experience in a similar role.
• Native level of German. Conversational Spanish or English.
• Experience in the German market.
• Strong expertise in SEM, paid social media campaigns, and conversion funnel optimization.
• Basic knowledge of SEO.
• Highly analytical, results-oriented profile, with experience in cohort analysis, CAC / LTV modeling, and KPI tracking.
• Advanced command of marketing automation tools, CRM systems, paid media platforms, and data visualization tools.

Nice to have

• Master’s degree or postgraduate studies in Growth Marketing or a related field.
• Experience in market entry and expansion.

Benefits

• Join a young and dynamic company in continuous expansion, offering a collaborative environment that fosters professional growth.
• Take part in innovative projects with high professional value within a leading company in the sector.
• Your work will have a significant impact both on our pets’ lives and on the growth of the company.
• Working hours: Monday to Thursday, from 8:00 a.m. to 5:00 p.m. and Friday from 8:00 a.m. to 2:00 p.m.
• Enjoy 23 vacation days per year of your choice.
• Fresh fruit and coffee always available in our offices!
• Exclusive discount on our products for you and your friends.
• Competitive salary based on your experience, skills, and contribution to the company, with regular reviews designed to keep you motivated.

💡 If this project excites you, don’t hesitate to apply! Join our team and help us make a real difference in the lives of our dogs 🧡

👉 To learn more about the company, visit our website: dogfydiet.com

At Dogfy Diet, we value diversity and equality for everyone. We believe that inclusion is the key to driving innovation and building a rewarding workplace for all.