Field Marketing Manager

Sphera; España; A distancia; EUR 50.000 - 70.000; Jornada completa

Descripción de la vacante

A leading technology firm in Spain is seeking a Field Marketing Manager to execute integrated marketing campaigns. Responsibilities include managing campaigns, collaborating with sales teams, and executing regional events. Ideal candidates will have 4–6 years of B2B marketing experience, preferably in SaaS or risk sectors. Strong collaboration skills and familiarity with marketing automation tools are essential. This role offers a remote work option.

Formación

• 4–6 years of B2B marketing experience in SaaS or risk/sustainability sectors.
• Hands-on experience in demand generation and ABM.
• Strong organizational skills and ability to manage multiple projects.

Responsabilidades

• Execute full-funnel, multi-channel campaigns tailored for your region.
• Collaborate with regional sales teams for campaign alignment.
• Manage execution of key regional events and webinars.

Conocimientos

B2B marketing experience

Demand generation

Collaboration skills

Experience in events

Familiarity with marketing automation tools

Herramientas

Salesforce

Pardot

Asana

6sense

Descripción del empleo

We are seeking a Field Marketing Manager to execute Sphera’s integrated industry marketing campaigns in Europe. Reporting to the Industry Marketing Team Lead, you will be responsible for campaign execution, regional adaptation, and sales alignment to generate pipeline and accelerate growth in your assigned region.

Responsibilities

• Campaign Execution : Execute full-funnel, multi-channel campaigns tailored for your region and industry, leveraging digital, events, and ABM tactics.
• Sales Enablement : Collaborate closely with regional sales teams to ensure campaign alignment, follow-up, and pipeline acceleration.
• Event Marketing : Manage execution of key regional events, webinars, and tradeshows in partnership with corporate event marketing.
• Digital Integration : Partner with Sphera’s digital marketing team and their selected digital agency to localize and optimize paid, SEO, email, and website campaigns for regional audiences.
• Content Activation : Adapt global content, thought leadership, and case studies to regional customer needs, ensuring relevance in partnership with content and digital agencies.
• Analytics & Reporting : Monitor campaign performance, track lead flow and pipeline impact, and provide insights and recommendations for optimization.
• Cross-Functional Collaboration : Work with product marketing, field marketing, and digital marketing to ensure integrated and consistent execution.

Qualifications

• 4–6 years of B2B marketing experience, preferably in SaaS or risk / sustainability sectors.
• Hands-on experience in demand generation, ABM, and campaign execution.
• Strong collaboration skills and proven ability to work with sales and marketing teams.
• Experience executing events (in-person and virtual) as part of integrated campaigns.
• Familiarity with marketing automation, CRM, ABM and analytics tools (e.g. Salesforce, Pardot, Asana and 6sense).
• Excellent organizational skills and ability to manage multiple projects simultaneously

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#LI-REMOTE

Sphera is proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all colleagues.

This job description is intended to convey information essential to understanding the scope of the job and the general nature and level of work performed by job holders within this job. This job description is not intended to be an exhaustive list of qualifications, skills, efforts, duties, responsibilities or working conditions associated with the position.