Digital Tracking Specialist

Amaris Consulting; España; Híbrido; EUR 35.000 - 50.000; Jornada completa

Descripción de la vacante

A dynamic international consulting firm is looking for a Technical Analytics Specialist to define tagging strategies and maintain event structures across platforms. The ideal candidate should have 2-3 years of experience in web analytics, fluency in Spanish, and understanding of e-commerce user journeys. The role offers growth opportunities and a hybrid work model, alongside various employee benefits.

Servicios

Personalized career path

Access to online learning platforms

Company-paid certifications

Transport and restaurant tickets

Childcare support

Private health insurance

WeCare programme

Formación

• 2–3 years of experience in web analytics or digital data tracking.
• Experience defining tracking plans and event structures.
• Ability to validate tracking implementations and identify issues.

Responsabilidades

• Define and maintain the tagging strategy for web and mobile platforms.
• Create and update tracking documentation and guidelines.
• Collaborate with teams to translate business needs into tracking requirements.
• Support analytics specialists by validating key events.
• Participate in continuous improvement projects.

Conocimientos

Web analytics

GA4

Google Tag Manager

Understanding of e-commerce user journeys

Basic troubleshooting using Chrome DevTools

Spanish fluency

English B1–B2

Descripción del empleo

Job description

Take your career to the next level with Amaris Consulting as a Technical Analytics Specialist. Be part of an international team, thrive in a global group with a €800M turnover and over 1,000 clients worldwide, and an agile environment.

✍️ WHAT WOULD YOU NEED? ✍️

• 2–3 years of experience in web analytics or digital data tracking , with solid knowledge of GA4 and Google Tag Manager .
• Experience defining tracking plans, event structures, and dataLayer specifications , working closely with developers and marketing teams.
• Understanding of e-commerce user journeys (product views, add to cart, checkout, purchase).
• Ability to validate tracking implementations and identify basic issues using Chrome DevTools or tag assistant tools.
• Spanish native fluency (essential); English level B1–B2 .
• Experience collaborating with retail or fashion brands is a plus.
• Hybrid work model.

👉 WHAT WILL YOU BE DOING?

• Define and maintain the tagging strategy for web and mobile platforms, ensuring consistent GA4 event structures across brands.
• Create and update tracking documentation and guidelines for developers and marketing teams.
• Collaborate with technical teams to translate business needs into measurable tracking requirements .
• Support analytics specialists by validating key events and ensuring data accuracy.
• Participate in continuous improvement projects , aligning data collection with evolving analytics and AI initiatives.

🚀 WHY US? 🚀

Join our dynamic team of talented people and discover a world full of growth and opportunity. Here's what we offer :

• Rapid growth through a personalised career path and salary assessment. 70% of our senior leaders started in entry-level positions.
• Improve your skills through our Technology Academy catalogue, Udemy platform, language classes, webinars, and workshops.
• Take control of your training with a personal annual budget and company-paid certifications.
• Enjoy flexible policies, remote work options, and excellent social benefits such as transport and restaurant tickets, childcare support, and private health insurance.
• Benefit from our WeCare programme, which supports employees in critical situations.
• Unlock your full potential, both professionally and personally.

Amaris Consulting prides itself on being an equal opportunity employer. We are committed to promoting diversity within the workforce and creating an inclusive work environment. To this end, we welcome applications from all qualified candidates, regardless of gender, sexual orientation, race, ethnicity, creed, age, marital status, disability or other characteristics.