Content Manager

JR Spain; Barcelona; Presencial; EUR 30.000 - 45.000; Jornada completa

Descripción de la vacante

A dynamic e-commerce company seeks a creative Content Manager to lead digital content strategies. The ideal candidate will have strong skills in copywriting, visual content production, and project management. Familiarity with WordPress and Shopify is essential, along with a good sense of design. This role offers the chance to influence the brand's digital presence significantly.

Formación

• Proven experience as a Content Manager or in a similar content marketing role.
• Strong organizational skills and attention to detail.
• Experience in e-commerce and/or the outdoor/sports industry is a plus.

Responsabilidades

• Plan and execute the content strategy for digital channels.
• Coordinate and oversee the production of visual and written content.
• Analyze content performance and propose improvements.

Conocimientos

Copywriting

Content Strategy

Project Management

Visual Design Tools

Herramientas

WordPress

Shopify

Google Workspace

Photoshop

Canva

Descripción del empleo

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Wolfiek Group manages several e-commerce stores that sell and distribute selected PCP air rifle brands and shooting accessories worldwide. Our offices and warehouse are located in Poblenou (near Marina and Bogatell metro stations).

About the Role

We are looking for a creative and proactive Content Manager to lead the planning, production, and management of digital content for our brands. The ideal candidate will have experience in content strategy, copywriting, and managing visual assets (photo/video), ensuring all content is consistent, engaging, and aligned with our brand identity.

Responsibilities

• Plan and execute the content strategy for our digital channels (website, email marketing, social media, blogs, etc.).
• Proactively plan promotional campaigns.
• Coordinate and oversee the production of visual and written content (photography, video, copy).
• Ensure consistency of tone and style across all platforms.
• Content Production:
• Create and review product descriptions.
• Participate in planning photo and video shoots (scripts, storyboards, shot lists).
• Collaborate with designers and audiovisual creators to optimize content.
• Optimization & Distribution:
• Work with the marketing team to align content with promotional campaigns.
• Publish and update content on e-commerce platforms (Shopify, WordPress, etc.).
• Analyze content performance and propose ongoing improvements.

Qualifications

• Proven experience as a Content Manager or in a similar content marketing role.
• Familiarity with tools such as WordPress, Shopify, Notion, Google Workspace, etc.
• Strong copywriting, editing, and storytelling skills.
• A good visual sense and basic knowledge of design or editing tools (Photoshop, Canva, etc.).
• Strong organizational skills, attention to detail, and ability to manage multiple projects simultaneously.
• Experience in e-commerce and/or the outdoor/sports industry is a plus.