Communication & Sports Marketing Specialist

Specialized; Madrid; Presencial; EUR 30.000 - 45.000; Jornada completa

Descripción de la vacante

A leading sports marketing firm in Madrid is seeking a Communication & Sports Marketing Specialist to manage the ambassador and athlete program, oversee sponsorships, and execute digital marketing campaigns. The ideal candidate has 2 years of experience in sports marketing, a passion for cycling, and excellent communication skills in both Spanish and English.

Formación

• 2 years of experience in sports marketing and digital communication.
• Strong knowledge of and genuine passion for cycling and sport.
• Proven experience managing ambassadors, influencers, or sponsorships.
• Familiarity with digital marketing tools.
• Excellent writing and communication skills.
• Native Spanish; fluency in English (written and spoken) is required.

Responsabilidades

• Manage the ambassador and athlete program in Spain, including recruitment and performance tracking.
• Oversee sponsorships and partnerships with teams defining objectives and ROI measurement.
• Coordinate product seeding and content collaboration with athletes and influencers.
• Ensure brand consistency across sponsorship and partnership touchpoints.
• Plan and execute B2C communication campaigns.

Conocimientos

Sports marketing

Digital communication

Social media management

Email marketing

Performance analysis

Herramientas

Google Analytics

Salesforce Marketing Cloud

HubSpot

MailChimp

Marketing Automation

Descripción del empleo

Overview

Communication & Sports Marketing Specialist

Responsibilities

• Manage the ambassador and athlete program in Spain: recruitment onboarding deliverables and performance tracking.
• Oversee sponsorships and partnerships with teams and organizations defining objectives deliverables and ROI measurement.
• Coordinate product seeding and content collaboration with athletes ambassadors and influencers.
• Ensure brand consistency across all sponsorship and partnership touchpoints.

Communication & Digital Marketing

• Plan and execute B2C communication campaigns (email marketing product launches customer engagement initiatives).
• Create and distribute B2B newsletters for retail partners (product updates activations and marketing assets).
• Manage Specialized Spains social media channels and community engagement.
• Collaborate with ambassadors athletes and influencers to generate authentic storytelling and user-generated content (UGC).
• Monitor and analyze performance metrics (engagement reach traffic conversions) and recommend optimizations.

Required Skills & Experience

• 2 years of experience in sports marketing and digital communication.
• Strong knowledge of and genuine passion for cycling and sport.
• Proven experience managing ambassadors influencers or sponsorships.
• Familiarity with digital marketing tools.
• Excellent writing and communication skills.
• Native Spanish; fluency in English (written and spoken) is required.
• Seniority: Unclear.

Key Skills

Digital Marketing, Marketing, Google Analytics, Pardot, HTML5, MailChimp, Marketing Automation, Salesforce Marketing Cloud, HubSpot, Responsys, Email Marketing, Social Media Management

Employment Details

• Employment Type: Full-Time
• Experience: years
• Vacancy: 1