Business Analyst, Ad Monetization

Scopely; Barcelona; Híbrido; EUR 40.000 - 60.000; Jornada completa

Descripción de la vacante

A global mobile gaming company is seeking a Business Analyst, Ad Monetization in Barcelona. This role involves analyzing ad performance, conducting trend investigations, and collaborating with product teams to enhance ad strategies. Applicants should have 3 years of experience in data analysis or ad monetization, strong SQL skills, and a passion for mobile gaming. This position offers a flexible hybrid working environment.

Formación

• 3 years of experience in data analysis or Ad monetization, ideally in gaming or mobile app.
• Strong business acumen connecting ad metrics to player experience.
• Excellent analytical skills to drive meaningful results.

Responsabilidades

• Analyze ad performance and player behavior for optimization.
• Conduct deep investigations into ad monetization trends.
• Design and monitor A/B tests for new ad features.

Conocimientos

Data analysis

Ad monetization

SQL

Looker or Tableau

Analytical skills

Clear communication

Ad tech knowledge

A/B testing

Descripción del empleo

Scopely is looking for a Business Analyst, Ad Monetization, to join our Global Advertising team in Barcelona on a flexible hybrid basis!

At Scopely, we care deeply about what we do and want to inspire play every day - whether in our work environments alongside our talented colleagues or through our deep connections with our communities of players. We are a global team of game lovers who are developing, publishing and innovating the mobile games industry, connecting millions of people worldwide daily.

The Advertising team oversees our games' overall Ads operations, strategy, and product offerings. The team collaborates with our product, sales, revenue operations and other teams to help improve campaign strategy, execution and analysis.

What You’ll Do:

• Analyze ad performance and player behavior to identify opportunities for optimization and strategic improvements.
• Conduct deep-dive investigations into ad monetization trends and KPIs, turning data into actionable insights that influence product and revenue strategy.
• Design, monitor, and interpret A/B tests and experiments to evaluate new ad features or monetization approaches.
• Collaborate with Product Managers and Engineers to translate analytical findings into product improvements and innovative ad experiences.
• Exhibit sound Ad product judgment, advise on industry standard processes, present clear measurable objectives that will lead to achieving our business goals.
• Build and maintain dashboards that help stakeholders track performance and guide decision-making.
• Partner with Finance and Product teams to ensure forecast accuracy and data consistency across systems.
• Partner with our Product Development team to build innovative advertising solutions that enhance the ads user experience and engagement rate.
• Communicate results clearly to both technical and non-technical stakeholders, influencing decision-making through structured storytelling and data‑evidence‑based recommendations.

What We're Looking For

• 3 years of experience in data analysis or Ad monetization, ideally in the gaming or mobile app ecosystem.
• Solid technical foundation: proficient in SQL and comfortable working with data models and visualization tools (Looker, Tableau, or similar).
• Strong business acumen - you understand how ad metrics tie into player experience, revenue strategy, and long-term growth.
• Excellent analytical and problem‑solving skills, with a track record of using data to drive meaningful outcomes.
• Confident communicator who can translate complex data into clear, actionable insights for diverse stakeholders.
• Understanding of ad tech and monetization mechanics (mediation, programmatic, rewarded video, SSPs/DSPs).
• Knowledge of A/B testing, experimentation design, and statistical concepts.
• Highly organized, detail-oriented, and comfortable thriving in a fast‑paced, cross‑functional environment.
• Passion for mobile gaming and curiosity about the evolving world of in‑game advertising.

About Us

Scopely is a global interactive entertainment and mobile‑first video game company, home to many top, award‑winning experiences such as "MONOPOLY GO!", “Star Trek™ Fleet Command,” “Stumble Guys,” “MARVEL Strike Force,” and “Yahtzee® With Buddies,” among others.

Scopely creates, publishes, and live‑operates immersive games that empower a directed‑by‑consumer™ experience across multiple platforms— from mobile, web, PC and beyond.

Founded in 2011, Scopely is fueled by a world‑class team and a proprietary technology platform Playgami that supports one of the most diversified portfolios in the games industry.

Recognized multiple times as one of Fast Company’s “World’s Most Innovative Companies,” Scopely is a multi‑billion‑dollar business due to its ability to create long‑lasting game experiences that players enjoy for years.

Scopely has global operations in more than a dozen markets across Asia, EMEA, and North America, and is home to many internal game development teams, referred to as Scopely Studios, with additional game studio partners across four continents.

Scopely was acquired by Savvy Games Group in July 2023 for $4.9 billion, and is now an independent subsidiary of Savvy.

For more information on Scopely, visit scopely.com.

Employment at Scopely is based solely on a person's merit and qualifications. Scopely does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), or any other basis protected by law. We also consider qualified applicants with arrest or conviction records, consistent with applicable federal, state and local law.