Senior Data Analyst

About Trafilea

Trafilea is a global company that builds communities and transformative brands. We own the brands and take care of the entire customer journey, to deliver wow-worthy experiences that influence and empower millions of people globally.

Our culture is fast-paced and dynamic. We are data-driven enthusiasts, passionate about marketing, exponential technologies, and innovation.

We have over 300 hundred employees working around the world, connected by the same purpose and core values. Our support for this new way of working has led to being featured in Forbes and FlexJobs as one of the Top 25 Companies for Remote Workers.

We are looking for dynamic, dedicated, and committed individuals with a strong desire to grow, that can drive the brand forward on its truly exciting journey.

Do you want to know more about our Brands? Shapermint & Truekind.

We're looking for a passionate and methodical Senior Data Analyst (Customer Acquisition), to combines data, computational science, and technology to provide high-value insights into the business, and through the use of statistical analysis and data visualization techniques that enable enhanced business performance.
Expected outcomes & responsibilities

• Leads data analysis projects, contributing expertise towards defining project scope, objectives, data requirements and methodologies; works with partners and stakeholders to achieve project objectives, including influencing strategic and operational decisions.

• Designs and delivers briefings and provides expert advice including recommendations to Marketing Acquisition team and stakeholders based on analytical findings, to influence strategic and operational decisions.

• Provides expert guidance on implementation Acquisition marketing analytics plan

• Provides leadership in using data as a vital business resource by setting priorities for generating insights from data.

• Develops methodologies for testing campaigns, analyzing key metrics, and identifying opportunities to improve marketing performance.

• Identify trends and opportunities for growth through analysis of complex data sets

• Applies scientific techniques and tools, and interpretation of findings which result in significant and long-term impacts to work unit objectives and operations for the organization.

• Prepares highly technical and science-based reports and documents (i.e.standards of practice, internal briefing notes, feasibility reports, evaluation reports, presentations), and other project management documents.

• Participates in the design and validation of digital analytics dashboards to assess digital performance and analyze trends.

• Promotes and propagates data analytical skills across Trafilea, understanding the variety of functional roles relating to data analytic/science and how they can be most effectively applied to solve business problems and clearly communicates insights through data visualization techniques.

• Collaborate with marketing stakeholders to translate their needs into meaningful and actionable high impact analysis or potential machine learning solutions

• Draw meaningful conclusions from data and identify potential opportunities for improvement via customer journey reporting and attribution approaches

• Improve our attribution/media mix methodology through a combination of analysis, lift/incrementality tests, & internal data resources

• Builds econometric and statistical KPIs for various problems including propensity, forecasting, pattern analysis, sampling, simulations, and so forth.

• Designs, implements, and evaluates experiments, A/B test, AdHoc analysis, or forecasting to solve business’s most complex issues.

• Bachelor’s degree in Computer Science, Engineering, Statistics, Economics or quantitative focused study

• Experience in marketing analytics and understanding KPIs from Tableau and Excel computention.

• Deep experience in data analysis and manipulation, both in SQL and NoSQL databases.

• Deep Experience working with SQL and Data Warehouse data.

• Experience working with Python for Analytics.

• Highly analytical and quantitative, with strong attention to detail.

• Proactive in taking ownership of projects and issues.

• Capability to manage several projects and areas.

• Passionate about learning and implementing new data-related technologies in the market.

• Ability to communicate complex ideas effectively.

• Eager to take on new challenges and learn new things.

• Experience in marketing analytics or e-commerce analytics (desirable).

What We Have to Offer

• Proximity doesn’t influence productivity. As a globally distributed team, you can live and work wherever you want.
  
• A rich experience including the opportunity to collaborate with world-class talents. Encouraging transparency and open communication to all.
  
• A data-driven, dynamic, energetic work environment, full of talented, goal-oriented, and empathetic people working together to grow and develop both as professionals and human beings.
  
• A safe space to be who you truly are. We embrace and support diversity, equity and work hard every day to keep becoming more inclusive.
  
• Openness to new ideas and initiatives: You can always join a squad, tribe, or committee, start new ones. Bring your hobbies and passions and transform them into projects!
  
  

For more benefits please visit our Trafilea web Site.
Are you ready? Apply for this position today and join the fastest-growing startup in the world!