Content Specialist - ecommerce

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AED 400,000 - 600,000
3 days ago
Job description

Content Specialist - ecommerce | Digital Retail | Dubai

Location: Dubai, AE

Company: Al Futtaim Private Company LLC

Job Requisition ID: 152478

Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world's most admired and innovative brands. Al-Futtaim Group’s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.

By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day

Overview of the role:

End to end Management of the content creation of Al Futtaim Group ecommerce website portfolio

What you will do:-

Description of Accountability:

Create the Content creation process (briefing document, SLA etc...)

Create naming conventions

Drive a team of external content writers (for blogs)

Assist the performance marketing team

Reporting Structure

Building strong relationship with internal teams. Excellent communicator within internal team to support correct timely execution

Required Skills to be successful:-

Minimum 3 years of experience as content writer preferably within an eCommerce organization.

Excellent English skills (speaking, writing and reading).

Strong copywriting skills gained in a web environment; high standard of written English.

Sensitivity to Health and Beauty products

Strong copywriting skills in a web environment, with a high standard of English and understanding of SEO guidelines.

Arabic language would be an advantage.

What equips you for the role:

Bachelor’s Degree (Masters preferred)

4-5 years’ experience in Ecommerce Content Creation

Fast and accurate proof-reader.

Knowledge of standard concepts, practices, and procedures within a software life cycle.

SEO Experience would be an advantage.

Understanding of accessibility issues and solutions, including legal/compliance.


Knowledge of a PIM tool (Akeno etc)

Effective Communication

Interpersonal skills

Problem solving


About Al-Futtaim Retail

Al-Futtaim Retail has established itself as one of the leaders in Retail across the Middle East, Africa & Asia over the past 30 years. We have developed partnerships with some of the biggest and most respected Brands in the world including IKEA, ACE and Toys R Us in the Middle East and the Inditex Group of Brands (Zara, Mango, Bershka and P&B) across Asia. We are also one of the largest Global partners of Marks and Spencer’s in both regions with over 75 stores offering both fashion & food options.

Most recently we have been responsible for bringing brands to the Middle East for the first time with the exciting launches of Watsons and B&Q and we aim to continue to be agile and adaptive to our markets with new launches and further development. For this to be possible we aim to recruit the best talent from all backgrounds who will continue to challenge and develop our diverse workforce which includes over 100 nationalities across 12 countries. Join us today and make a difference…

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