Marketing Science Analyst

The North Alliance; København; On-site; DKK 600,000 - 900,000; Full time

Benefits offered by this job

Flat hierarchy

Great colleagues

Room to develop

Fun along the way

Job summary

The North Alliance (NoA) Denmark is seeking an experienced analyst to join the strategy unit. You will work alongside our lead Data Scientist and strategists on client challenges for leading Danish and international brands.

You will apply analytical methods to marketing and commercial decisions, and collaborate in an English-speaking environment using Python/R and SQL to deliver data-driven insights.

Qualifications

• Experience applying analytical/methodological approaches in real client contexts.
• Ability to work with marketing data to drive business decisions.
• Strong communication skills to explain insights to non-technical audiences.

Responsibilities

• Run analyses with the strategy team on client challenges for Danish and international brands.
• Work hands-on with third-party and client data across marketing performance, customer behaviour and campaign effectiveness.
• Build models and pipelines to gather and analyse data; contribute to dashboards and reports.
• Turn analysis into clear, actionable insights for clients.

Skills

Python

R

SQL

Marketing analytics

Data storytelling

Tools

Jupyter

Job description

Are you experienced with data and analytics, and motivated by using them to make marketing and commercial decisions sharper for strong brands in Denmark and internationally?

We are looking for an experienced analyst to join the strategy unit within NoA Denmark. You will work alongside our lead Data Scientist and a team of experienced strategists on real client challenges for leading Danish and international brands.

What matters most is that you can put analytical methods to work in practice, and that you understand the commercial and marketing context they are applied in.

About NoA

The North Alliance (NoA) is one of the leading strategic and creative networks in the Nordics, with around 1200 people across the group. In Denmark, the NoA family includes &Co, NoA Ignite, Bold, NoA Health and NoA Connect.

We bring together strategy, creativity, design, technology and specialist expertise to help ambitious organisations create growth.

The strategy unit works across NoA, supporting its agencies and clients with strategic and analytical expertise. We focus on understanding how marketing creates value for the business, using data and analysis to help clients make better decisions.

The unit is newly established, giving you the opportunity to join early and help shape how we work.

What you will do

You will work closely with our lead Data Scientist and our strategists, running analyses within the frameworks and approaches he develops, and turning them into the data and insights our strategy consultants build recommendations on.

You will work hands-on with both third-party and client data from leading brands in Denmark and international markets. Your work may cover areas such as marketing performance, customer behaviour, campaign effectiveness and commercial outcomes.

Depending on the project, you might:

• Build models and pipelines to gather and analyse web and other external data
• Develop and test AI- and LLM-based tools for analysing marketing and advertising
• Conduct statistical analyses and modelling, including correlations and regression
• Contribute to marketing measurement frameworks, dashboards and reports
• Explore new data sources, tools and techniques
• Work with strategists and consultants to turn analysis into clear, actionable insights
• Take part in client sessions and workshops, presenting findings in a way that lands with commercial and non-technical audiences

You will own your analyses end to end, with a strong senior team around you to spar with along the way.

What we are looking for

This role is suited to someone who already has experience from an agency, media or consultancy environment, or from an in-house marketing or commercial function. Exactly how many years matters less than what you have done with them. A background in Data Science, Statistics, Economics, Marketing or a related field is relevant, but what counts most is how you have applied it in practice.

We are looking for someone who:

• Understands how marketing and media work commercially, and what actually drives value for a business
• Works confidently and independently in Python or R, and is comfortable with SQL
• Is strong at applying established analytical and statistical methods to messy, real-world client data
• Can explain analysis clearly to non-technical audiences and hold their own in a room with senior stakeholders
• Enjoys working with people from different disciplines
• Is structured and reliable, and can take an analysis from brief to finished output without close supervision
• Is comfortable working in English

Most importantly, you are someone who gets analyses done — pragmatic about method, precise about output, and focused on making the work genuinely useful to the client.

What we offer

• Real ownership of analyses for leading brands from day one
• Close collaboration with an experienced lead Data Scientist and a strong team of senior strategists
• The opportunity to work on challenging projects for leading brands, Danish and international
• Exposure to strategy, marketing, data science and AI in a real client environment
• The chance to join a new unit early and help shape how we work
• A collaborative culture with a flat hierarchy and room to develop
• Great colleagues, high ambitions and plenty of fun along the way