Director, Marketing Data Enablement & Operations

1001 LEGO System A/S; Billund; Híbrido; DKK 1.500.000 - 2.500.000; Tempo integral

Benefícios oferecidos por esta vaga

Hybrid working – Best of Both (3 days+

Relocation & visa assistance

Family Care Leave

Life & disability insurance

Wellbeing resources

Colleague discount

Bonus scheme

Resumo da vaga

LEGO Group is seeking a Director of Marketing Operations & Data Enablement to build and lead a new function central to our marketing transformation. You will unite people, technology and processes to create a connected, data-driven marketing organization and drive commercial growth.

The role oversees a diverse team, sets strategic direction, and delivers measurable improvements in data accessibility, efficiency and decision-making across marketing. Hybrid work with relocation support available.

Qualificações

• Experience leading a large-scale marketing data initiative.
• Proven ability to translate data insights into business outcomes.
• Strong communication and executive stakeholder management.

Responsabilidades

• Lead a high-performing, geographically dispersed team.
• Set vision and operating model for Marketing Data Enablement and Operations.
• Drive the Commercial Marketing Data Foundation transformation and platform modernization.
• Manage cross-functional programs with Marketing, Digital Product, and Engineering.
• Translate complexity into business value and reduce manual processes.
• Build compelling business cases and secure executive alignment on priorities.
• Develop talent, foster inclusion, and sustain a results-driven culture.
• Support the LEGO Group’s marketing transformation goals.

Conhecimentos

Leadership

Data Strategy

Marketing Ops

Stakeholder Management

Cross-functional Leadership

Strategic Thinking

People Leadership

Transformation

Descrição da vaga

Job Description Are you ready to build and lead a new capability that will transform how marketing data drives business decisions at the LEGO Group? We are looking for an exceptional Director, Marketing Operations & Data Enablement to establish and lead a newly formed function at the heart of our marketing transformation agenda. This is a unique opportunity to shape a critical capability from the ground up, bringing together people, technology and processes to create a stronger, more connected and commercial marketing organisation. You will lead a diverse team of specialists, set a compelling strategic direction and drive the development of our commercial data foundation, a key enabler of our future marketing effectiveness and commercial growth ambitions. We are looking for an experienced leader who combines deep technical understanding with exceptional people leadership, strategic thinking and the ability to turn complex transformation plans into tangible business outcomes. We are pleased to share that we offer a hybrid working week arrangement called Best of Both, requiring 3 days in the office location and 2 days from home. Relocation & visa assistance is offered for this position. The closing date for all applications will be Friday 20th November 2026.

Core Responsibilities

• Lead a high-performing function, bringing together existing capabilities, new talent and specialist expertise into a cohesive, collaborative and geographically dispersed team.
• Set the strategic vision and operating model for Marketing Data Enablement and Operations, establishing clear priorities, capabilities and ways of working to support long-term business ambitions.
• Lead the Commercial Marketing Data Foundation transformation, developing scalable data capabilities, platforms and processes that improve accessibility, efficiency and marketing decision-making.
• Drive complex, cross-functional initiatives in partnership with Marketing, Digital Product, Engineering and other stakeholders, navigating dependencies and ensuring successful execution.
• Translate technical complexity into business value, identifying opportunities to streamline manual processes, improve data enablement and deliver measurable operational improvements.
• Influence and engage senior leaders, developing compelling business cases, communicating strategic recommendations and securing alignment on priorities, investment and transformation outcomes.
• Inspire, develop and empower talent, fostering an inclusive, high-performing culture that embraces change, builds technical capabilities and delivers sustainable results.
• Play your part in our team succeeding.

What’s in it for you?

This is an opportunity to take ownership of a highly visible transformation agenda and build a function that will have a lasting impact on how we operate. You will be empowered to establish new capabilities, shape the future of marketing data enablement and work closely with senior stakeholders across the business. If you thrive on building teams, solving complex challenges and leading meaningful transformation, we would love to hear from you. Join the LEGO Group and help us build the foundations for the future of marketing.

Here is what you can expect:

• Family Care Leave - We offer enhanced paid leave options for those important times.
• Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
• Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.
• Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.
• Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

Your workplace:

Your workplace will be the office, store or factory specified in this advert.

Hybrid Working:

Our hybrid work model, Best of Both offers you the option of flexibility to work from home up to two days per week. Your People Leader will discuss the principles of the model, including how this option applies to your role and team.

Learn more about our benefits, culture and workplace experience here.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do.

We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer. Thank you for sharing our global commitment to Children’s Rights.

Just imagine building your dream career. Then make it real. Join the LEGO® team today. Our founder Ole Kirk Kristiansen made his first wooden toy in 1932. He persevered against the odds until his business was a success. Constantly innovating, never compromising. Building, rebuilding, and striving for the best. It is this resilience and permanent sense of renewal that drives us forward. We will always be creating, inventing, and having fun. Build your career brick by brick and play your part in continuing our mission to “inspire and develop the builders of tomorrow”.