Digital Marketing Specialist

MyDefence; Nørresundby; On-site; DKK 420,000 - 620,000; Full time

Benefits offered by this job

On-site role at headquarters in Norres

37-hour work week

Job summary

MyDefence in Norresundby, Denmark, is seeking a Digital Marketing Specialist to own MyDefence's digital activities across markets. The role covers paid digital advertising, LinkedIn campaigns, organic presence, WordPress site maintenance, and landing page launches, with collaboration on SEO and optimisation.

The position reports to the Director of Global Marketing & Communications and involves working on multiple campaigns with no travel. Danish and English language proficiency is required.

Qualifications

• Hands-on digital marketing experience
• Analytical mindset with reporting skills
• Able to run several campaigns across markets simultaneously
• WordPress experience and content management maturity
• Professional Danish and English language proficiency

Responsibilities

• Run and optimise paid digital campaigns and LinkedIn campaigns
• Support organic LinkedIn presence
• Maintain and improve global WordPress website
• Build campaign and launch landing pages
• Collaborate with external agency on SEO and generative engine optimisation
• Translate performance data into actionable recommendations

Skills

Digital marketing experience

Campaign analytics

Multi-market management

WordPress management

Tools

WordPress

LinkedIn Campaign Manager

SEO tools

Job description

MyDefence is recruiting a Digital Marketing Specialist in Norresundby, Denmark. Contract: full time. Language: Danish and English (professional). Work experience: Hands-on digital marketing experience. The role covers own MyDefence's digital activities across markets: run and optimise paid digital and LinkedIn campaigns, support the organic LinkedIn presence, maintain and improve the global WordPress website, build campaign and launch landing pages, work with an external agency on SEO and generative engine optimisation, and turn performance data into recommendations.

Reports to the Director of Global Marketing & Communications; no travel.

Requirements:

• Hands-on WordPress experience
• SEO and an understanding of GEO and AI-driven search
• LinkedIn Campaign Manager
• paid digital advertising and campaign optimisation
• confident with analytics and reporting
• able to run several campaigns and markets at once
• professional Danish and English
• B2B, technology or defence background is an advantage but not required
• Background check required

Offer:

• On-site role at MyDefence headquarters in Norresundby with autonomy to drive digital activities and access to agency expertise
• 37-hour week