Senior Channel Marketing Specialist

Wizeline; Colombia; On-site; COP 57,600,000 - 86,400,000; Full time

Benefits offered by this job

Commitment to Professional Development

Flexible and Collaborative Culture

Total Rewards

Job summary

A global tech solutions provider in Colombia is seeking an experienced marketing campaign executor. The role involves executing and QA'ing channel marketing campaigns, administering tools like SFMC and AEM, and ensuring quality through pre-deployment checks. The ideal candidate will have 2-4 years of hands-on experience in campaign execution, proficiency in relevant tools, and a strong grasp of project management methodologies. Some nice-to-have skills include basic HTML/CSS and Salesforce certification.

Qualifications

• 2–4 years of hands-on campaign execution experience.
• Proficiency in SFMC and AEM for content assembly.
• Ability to run pre-built SQL queries and perform basic segmentation.
• Ability to run pre-built SQL queries and perform basic segmentation.
• Expert in Jira, Workfront, or similar Agile project management platforms.

Responsibilities

• Execute and QA standardized channel marketing campaigns.
• Administer core configuration tools for simple experiences and tests.
• Contribute to the maintenance of the team's knowledge base.
• Follows established workflows, updating task status in project management tools and escalating complex technical issues.
• Contributes to the maintenance of the team's knowledge base by documenting deployment steps and troubleshooting solutions.
• Conducts pre-deployment QA checks, including link validation and cross-client email rendering checks.

Skills

Campaign execution experience

SFMC (Email Studio)

Adobe Content Management System (AEM)

Link testing tools (Litmus, Email on Acid)

Basic SQL queries

Agile project management platforms (Jira, Workfront)

Education

Salesforce Marketing Cloud Email Specialist certification

Tools

SFMC

AEM

Litmus

Email on Acid

SQL

Jira

Workfront

Job description

Wizeline, a global AI-native technology solutions provider, develops cutting-edge, AI-powered digital products and platforms. We partner with clients to leverage data and AI, accelerating market entry and driving business transformation. As a global community of innovators, we foster a culture of growth, collaboration, and impact.

With the right people and the right ideas, there’s no limit to what we can achieve

Sounds awesome, right? Now, let’s make sure you’re a good fit for the role:

Responsibilities

• Executes and QA's standardized channel marketing campaigns (email, web forms, basic landing pages) based on approved requests and documented processes.
• Administers core configuration tools (SFMC, AEM, Google Analytics tags, etc.) to set up and launch simple, pre-designed experiences and tests.
• Executes simple SQL queries and uses platform segmentation tools to retrieve and segment campaign target audiences based on clear, defined criteria.
• Follows established workflows, diligently updating task status in project management tools (Jira/Workfront) and escalating complex technical issues to L3/L4 specialists.
• Contributes to the maintenance of the team's knowledge base by accurately documenting routine deployment steps, configurations, and common troubleshooting solutions.
• Conducts thorough pre-deployment quality assurance (QA) checks, including link validation, cross-client email rendering checks, and basic page load verification.

Qualifications

• 2–4 years of hands‑on campaign execution experience.
• Proficiency in SFMC (Email Studio) and Adobe Content Management System (AEM) for content assembly.
• Experience using Litmus or Email on Acid for rendering and link testing.
• Ability to run pre‑built SQL queries and perform basic segmentation.
• Expert in Jira, Workfront, or similar Agile project management platforms.

Technical Knowledge (nice‑to‑have)

• Basic HTML/CSS for minor template tweaks.
• Salesforce Marketing Cloud Email Specialist certification.
• Experience with A/B test setup within an ESP.

Soft Skills

• Process Discipline: Diligent adherence to documented SOPs (Standard Operating Procedures).
• Time Management: Managing a high volume of tickets while maintaining strict deployment deadlines.
• Proactive Communication: Escalating blockers early to the CMS 4 or MOS 3 before they impact the launch.

What we offer

• Commitment to Professional Development
• Flexible and Collaborative Culture
• Total Rewards

*Specific benefits are determined by the employment type and location.