Senior Associate Programmatic, GOC

wppmedia; Perímetro Urbano Barranquilla; Hybrid; COP 60,000,000 - 100,000,000; Full time

Benefits offered by this job

Medical insurance

Retirement plans

Vision and dental insurance

Paid time off

Employee discounts

Job summary

WPP Media seeks a programmatic campaigns specialist to support DV360, YouTube TrueView and other DSP launches with established guidelines. You will ensure compliance with global policies and deliver daily campaign reports to regional Activation teams.

The role requires 1.5–2 years of DSP experience, strong analytics, and excellent Excel skills, with a hybrid work model in Colombia.

Qualifications

• Bachelor's degree in a relevant field required.
• Advanced English level (B2-C2) required.
• 1.5-2 years building and optimizing programmatic campaigns in DV360, The Trade Desk, MediaMath, Xandr and other DSPs.
• Advanced Excel skills required.
• Strong analytical and numerical skills required.

Responsibilities

• Interact effectively with regional teams and communicate clearly.

Skills

Advanced English

Analytical skills

Education

Bachelor's degree

Tools

DV360

The Trade Desk

MediaMath

Xandr

Excel

Job description

About WPP Media

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com .

Role Summary and Impact

• Interact effectively with regional teams (Europe, U.S., Asia) and be a strong communicator.
• Support DV360, YouTube TrueView and other DSPs campaign launches and setup according to WPP Media established guidelines .
• Ensure campaigns comply with WPP Media's global policies and guidelines.
• Monitor and report on campaign checks across channels/platforms and ensure data accuracy for campaign reporting tools and WPP Media campaign management software.
• Produce daily campaign reports, including daily pacing, data inputting, and providing commentary to regional Media Activation teams .

Skills and Experience

• Bachelor's degree.
• Advanced English level (B2-C2).
• Have 1.5-2 years of implementing and optimizing programmatic campaigns in DV360 , The Trade Desk, MediaMath , Xandr and other DSPs.
• Advanced Excel skills.
• Strong analytical and numerical skills.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.

We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment.

That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.

For Mexico:

• This position is available in a Remote or Hybrid Work Modality.
• The candidate must perform their work from any location within Mexico.
• Only Mexican nationals residing in the country or foreign nationals with a valid work permit may apply.
• Remote work from abroad is not permitted under any circumstances.

For Colombia:

• This position is in a Remote or Hybrid Work Modality and must be performed within Colombian territory.
• Only candidates residing in Colombia with a valid work permit may apply.
• Remote work contracts do not allow employment or relocation abroad.

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While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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