Remote Senior Product Marketing Leader — GTM & Growth

Jobgether; A distancia; COP 395.100.000 - 642.039.000; Jornada completa

Descripción de la vacante

A leading recruitment platform is seeking a Senior Product Marketing Lead to strategize go-to-market initiatives and lead teams. This pivotal role requires extensive experience in B2B SaaS marketing, pricing strategies, and team management, aiming to enhance product positioning and market demand. The ideal candidate will thrive in a remote-first environment, fostering collaboration across various departments and driving innovative marketing efforts to shape the platform's success.

Servicios

Remote-first work environment with flexibility

Competitive salary range of £80,000 - £130,000

Opportunities for professional development and growth

Collaborative work culture focused on innovation

Access to cutting-edge tools and resources

Responsabilidades

• Manage, mentor, and develop a team of Product Marketing Managers.
• Ensure alignment between product marketing initiatives and company objectives.
• Foster a collaborative environment to drive high performance and engagement.
• Develop and implement processes to ensure consistency within the team.
• Define and oversee go-to-market strategies for product launches.
• Research and package our platform for key customer segments.
• Collaborate with cross-functional teams to align marketing efforts.
• Support Sales with enablement tools and training.
• Develop compelling product positioning and messaging.
• Lead product-led growth initiatives end-to-end.
• Support the development of monetization strategy.
• Conduct ongoing market research and competitive analysis.
• Identify market opportunities to influence product development.
• Collaborate with marketing to drive demand generation campaigns.

Conocimientos

10+ years of experience in tech-heavy B2B SaaS or developer tools

Experience in pricing and monetization strategies

Proven experience managing and scaling a product marketing team

Expertise in developing and executing marketing strategies

Strong analytical skills to translate data into insights

Excellent communication and presentation skills

Proficiency in written and verbal communication

Strong team collaboration and interpersonal skills

Organizational skills with attention to detail

Descripción del empleo

A leading recruitment platform is seeking a Senior Product Marketing Lead to strategize go-to-market initiatives and lead teams. This pivotal role requires extensive experience in B2B SaaS marketing, pricing strategies, and team management, aiming to enhance product positioning and market demand. The ideal candidate will thrive in a remote-first environment, fostering collaboration across various departments and driving innovative marketing efforts to shape the platform's success.