Performance-Driven Paid Search Manager

Ai Digital; Bogotá; Presencial; COP 44.640.000 - 78.120.000; Jornada completa

Descripción de la vacante

Ai Digital in Bogotá is seeking a skilled Paid Social specialist to execute and optimize campaigns across Google Ads and Bing, aiming to achieve media KPIs. You will craft targeting strategies, monitor performance, and drive improvements with data-driven insights.

You will build dashboards, prepare comprehensive reports, and collaborate with Client Service to understand client needs while managing multiple campaigns with strong attention to detail.

Formación

• Minimum of 2 years of experience in executing and optimizing social campaigns toward media or performance KPIs.
• Experience managing SEM advertising platforms such as Google Ads and Bing.
• Experience with GTM and GA4.
• Fluent English (B2+)

Responsabilidades

• Execute and optimize social campaigns across platforms to meet media KPIs.
• Develop and implement campaign strategies and targeting methods.
• Monitor campaign performance, analyze data, and identify optimization opportunities.
• Prepare reports and metrics, with insights and recommendations.
• Build dashboards for real-time visibility into key metrics.
• Collaborate with Client Service to align with client requirements.

Conocimientos

Social campaign execution

Paid social advertising

Data analysis

Audience targeting

Bidding strategies

Campaign management

English proficiency

Herramientas

Google Ads

Bing Ads

GA4

GTM

Descripción del empleo

Ai Digital in Bogotá is seeking a skilled Paid Social specialist to execute and optimize campaigns across Google Ads and Bing, aiming to achieve media KPIs. You will craft targeting strategies, monitor performance, and drive improvements with data-driven insights.

You will build dashboards, prepare comprehensive reports, and collaborate with Client Service to understand client needs while managing multiple campaigns with strong attention to detail.