Omnichannel Analytics Lead — BI & Insights
adidas
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Descripción de la vacante
adidas Colombia is seeking a Manager Omnichannel Analytics to lead the development of the omnichannel analytics function in close collaboration with the LAM Data & BI organization. You will oversee descriptive and advanced analytics to enable market stakeholders to make data-driven decisions and connect ecosystem learnings to brand strategy.
In this role you will design ETL/ELT pipelines, build Power BI dashboards, and partner with BI, Data, Brand and Commercial teams to deliver timely insights
Formación
- SQL knowledge is mandatory.
- R and/or Python knowledge desired.
- SAP, Tableau, Adobe Analytics or similar tools preferred.
- Strong data analysis skills; proficient in Excel and Power BI.
- Experience with Databricks or Snowflake; basic ML understanding.
- Data-driven, detail-oriented, able to translate data into insights.
Responsabilidades
- Lead Omnichannel Analytics tool development across LAM with ETL/ELT pipelines using PySpark, SQL, Python.
- Design and develop Power BI dashboards aligned to DNA standards; automate refreshes.
- Collaborate with BI & Data teams to enable analytics tools and refine functionality.
- Monitor omnichannel performance and connect to consumer lifecycle data.
- Translate insights into actionable recommendations for brand and commercial teams.
Conocimientos
Educación
Herramientas
Descripción del empleo
adidas Colombia is seeking a Manager Omnichannel Analytics to lead the development of the omnichannel analytics function in close collaboration with the LAM Data & BI organization. You will oversee descriptive and advanced analytics to enable market stakeholders to make data-driven decisions and connect ecosystem learnings to brand strategy.
In this role you will design ETL/ELT pipelines, build Power BI dashboards, and partner with BI, Data, Brand and Commercial teams to deliver timely insights
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