Digital Marketing Specialist – Gallagher Select

Gallagher; Bogotá, Distrito Capital; Presencial; COP 115.017.000 - 172.527.000; Jornada completa

Descripción de la vacante

A global marketing firm in Bogotá is seeking a digital marketing specialist to manage integrated campaigns and support content development. The role involves campaign execution, asset development, and collaboration with teams to drive marketing strategies. Candidates should have 3+ years of B2C marketing experience, strong project management skills, and proficiency in Salesforce and Marketing Cloud. Excellent communication skills and analytics acumen are essential for this dynamic position.

Formación

• 3+ years of B2C marketing experience, preferably with an agency.
• Strong project management skills with ability to manage multiple projects.
• Experience with Salesforce and similar marketing tools is essential.

Responsabilidades

• Own end-to-end campaign execution including strategy to reporting.
• Develop and manage various marketing assets.
• Provide support for events, logistics, and other marketing needs.

Conocimientos

B2C marketing experience

Project management

Clear writing and editing skills

Analytics acumen

Communication skills

Herramientas

Salesforce

Marketing Cloud

Microsoft Office Suite

Descripción del empleo

Introduction

Welcome to Gallagher - a global community of people who bring bold ideas, deep expertise, and a shared commitment to doing what’s right. We help clients navigate complexity with confidence by empowering businesses, communities, and individuals to thrive. At Gallagher, you’ll find more than a job; you’ll find a culture built on trust, driven by collaboration, and sustained by the belief that we’re better together. Whether you join us in a client-facing role or as part of our brokerage division, our benefits and HR consulting division, or our corporate team, you’ll have the opportunity to grow your career, make an impact, and be part of something bigger. Experience a workplace where you’re encouraged to be yourself, supported to succeed, and inspired to keep learning. That’s what it means to live The Gallagher Way.

Overview

The digital marketing specialist role is a dynamic role with broad exposure across the business and involvement in all aspects of our marketing strategy. You’ll manage and activate integrated campaigns, support content development, and collaborate with internal teams and external agencies. If you have a solid foundation in digital marketing campaign management, are highly organized, and want to make an impact on an energetic team, this role is for you.

You’ll work directly with the Select Marketing team to deliver strategies and campaigns across customer segments, coordinating with centralized resources and external partners. Responsibilities include campaign execution, content and collateral development, website updates, and multi-channel programs spanning email, events, advertising, social media, and analytics.

How you’ll make an impact

• Own end-to-end campaign execution: turn strategy into action, audience segmentation, creative coordination, QA, launch, monitoring, optimization, and reporting.
• Develop and manage marketing assets (email, web, social, ads, brochures) while maintaining brand, accessibility, and compliance standards.
• Partner with centralized resources and agency partners to ensure quality and timeliness.
• Drive continuous improvement through process optimization, testing, and insights.
• Provide ad hoc support for events, logistics, and other marketing needs.

About you

• 3+ years of B2C marketing experience, preferably with an agency. Insurance experience a plus.
• Strong project management skills (Workfront or similar) with ability to manage multiple projects, create briefs, and develop detailed plans.
• Experience with Salesforce and Marketing Cloud (or similar) and proficiency in Microsoft Office Suite.
• Clear, concise writing and editing skills; ability to review creative and produce campaign reports.
• Strong analytics acumen: campaign setup, QA, performance tracking, reporting, and data-driven recommendations.
• Broad digital experience across channels including social media and multi-channel campaigns.
• Excellent communication skills for managing up and across teams.
• Event management experience (as needed).