Cold Email Specialist
Visa Hunt
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Descripción de la vacante
Pavago is seeking a Cold Email Specialist to own deliverability, campaign operations, and client success for multiple US client accounts. You’ll manage inbox placement, warm‑up, SPF/DKIM/DMARC, and copywriting to drive outbound results.
You’ll work with the founder, outreach specialists, developers, and operations teams to troubleshoot issues, optimize campaigns, and scale systems behind outbound delivery, maintaining strong client relationships and measurable performance.
Formación
- Hands‑on experience in cold email agencies or outbound sales environments.
- Strong knowledge of deliverability, inbox placement, and domain reputation.
- Experience with SPF, DKIM, DMARC, DNS and troubleshooting.
- Excellent cold email copywriting and messaging skills.
Responsabilidades
- Own campaign performance across multiple client accounts.
- Diagnose underperforming campaigns and improve deliverability.
- Monitor inbox placement, reply rates, and campaign health.
- Review and optimize subject lines, messaging, sequences, and personalization.
- QA campaigns before launch and continuously test outbound performance.
- Manage sending domains, warm‑up, and sending health.
- Collaborate with developers on infrastructure improvements.
- Lead client check-ins and communicate results and improvements.
- Write and refine cold email copy and sequencing.
Conocimientos
Herramientas
Descripción del empleo
Position Type: Full-Time, Remote
Working Hours: Flexible Hours with U.S. Client Overlap
At Pavago, one of our clients is hiring a Cold Email Specialist to own cold email campaign performance, deliverability, client success, and day-to-day campaign operations.
This is not a passive account management role. You’ll be directly responsible for ensuring outbound campaigns reach inboxes, generate responses, perform consistently, and deliver strong client outcomes.
You’ll manage a portfolio of active clients while working closely with the founder, outreach specialists, developers, and operations teams to troubleshoot issues, optimize campaigns, and improve the systems behind outbound delivery.
This role is ideal for someone who understands cold email beyond sending sequences — including deliverability, domain reputation, warm-up, DNS authentication, inbox placement, copywriting, campaign optimization, and client retention.
- Own campaign performance across multiple client accounts
- Diagnose and improve underperforming campaigns
- Monitor inbox placement, reply rates, and overall campaign health
- Troubleshoot:
- Deliverability issues
- Spam placement
- Domain reputation problems
- List quality concerns
- Low reply rates
- Campaign performance drops
- Review and optimize subject lines, messaging, sequences, and personalization
- QA campaigns before launch
- Continuously test and improve outbound performance
- Manage and monitor sending domains and inbox reputation
- Oversee email warm-up and sending health
- Troubleshoot inbox placement and spam issues
- Work with SPF, DKIM, DMARC, and DNS configurations
- Identify domain or infrastructure problems before they impact campaigns
- Maintain strong deliverability practices across client accounts
- Collaborate with developers and technical teams on infrastructure improvements
- Serve as the primary point of contact for approximately 20–30 active clients
- Lead client check-ins and campaign performance conversations
- Clearly communicate results, challenges, and recommended improvements
- Manage expectations and maintain strong client relationships
- Identify at‑risk accounts proactively
- Resolve campaign issues before they become retention problems
- Take ownership of client satisfaction and campaign outcomes
- Write and refine cold email copy personally
- Develop compelling subject lines, hooks, CTAs, and sequences
- Balance personalization with scalable campaign execution
- Test different messaging angles based on audience and offer
- Analyze performance data and iterate accordingly
- Optimize for reply rates, positive responses, and conversions
- Launch and quality-check outbound campaigns
- Ensure targeting, copy, sequences, sending settings, and infrastructure are configured correctly
- Maintain organized campaign tracking and documentation
- Monitor campaign health after launch
- Ensure operational issues are identified and resolved quickly
- Maintain consistent delivery standards across client accounts
- Build and improve cold email SOPs, playbooks, and documentation
- Maintain structured workflows for campaign execution and troubleshooting
- Track SLAs, campaign metrics, client health, and operational performance
- Identify recurring problems and create systems to prevent them
- Help improve processes as client volume grows
- Use ChatGPT, Claude, and AI tools to improve campaign execution and operational efficiency
- Work comfortably with APIs, automations, and outbound workflows
- Identify opportunities to automate repetitive campaign tasks
- Collaborate with technical teams on system improvements
- Troubleshoot technical issues independently when possible
- Hands‑on experience within a cold email agency, lead generation company, outbound sales environment, or similar business
- Strong practical knowledge of:
- Cold email strategy
- Email deliverability
- Inbox placement
- Domain reputation
- Email warm‑up
- Outbound infrastructure
- Experience working with SPF, DKIM, DMARC, and DNS
- Proven ability to troubleshoot spam and deliverability problems
- Strong cold email copywriting and messaging skills
- Experience optimizing low‑performing outbound campaigns
- Strong understanding of campaign metrics and performance analysis
- Experience communicating directly with clients
- Strong written and verbal English
- Comfortable managing multiple client accounts simultaneously
- Practical experience using AI tools such as ChatGPT or Claude
- Technical understanding of APIs, workflows, and automation
- Ability to operate independently in a fast‑moving startup environment
- Experience with Instantly, Smartlead, Clay, Apollo, Lemlist, Outreach, or HubSpot
- Familiarity with Zapier, Make, webhooks, or similar automation systems
- Experience scaling outbound infrastructure
- SaaS, agency, or lead‑generation background
- Experience managing large numbers of sending domains and inboxes
- Experience building cold email SOPs and operational playbooks
- Previous responsibility for client retention or churn reduction
Instantly | Smartlead | Clay | Apollo | Lemlist | Outreach | HubSpot | ChatGPT | Claude | Zapier | Make | APIs | Webhooks
- You understand that great copy means little if the email never reaches the inbox
- You take ownership instead of waiting for instructions
- You can diagnose both technical and messaging‑related campaign problems
- You’re comfortable communicating directly with founders and clients
- You think in terms of campaign performance, client outcomes, and retention
- You enjoy fast‑moving startup environments where systems continuously evolve
- You can move between technical troubleshooting, copywriting, client communication, and operations
- You proactively spot problems before they escape you
You may start by reviewing campaign dashboards, inbox health, and client performance, then troubleshoot a deliverability issue, rewrite an underperforming sequence, QA a new campaign, and join client calls to discuss results.
Throughout the day, you’ll coordinate with outreach and technical teams, monitor domain reputation and warm‑up systems, resolve campaign issues, and improve operational documentation.
In short: you own the health, performance, and client success of cold email campaigns from infrastructure through execution.
- Client retention and reduced churn
- Inbox placement and deliverability performance
- Reply and positive‑response rates
- Campaign conversion performance
- Client satisfaction and account health
- Domain and inbox reputation
- SLA adherence
- Campaign launch and QA accuracy
- Operational consistency across accounts
- High ownership over client and campaign outcomes
- Direct collaboration with startup leadership
- Exposure to both technical and commercial sides of outbound
- Hands‑on responsibility across deliverability, copywriting, client success, and operations
- Opportunity to help build and scale outbound systems and processes
- Strong growth potential as the business scales
- Initial Screening Call
- Spark Hire Video Interview
- Interview with Founder
- Final Discussion
- Offer & Onboarding
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