Marketing User Acquisition Manager (App Campaigns)

Teletrabajo; Chile; Remote; CLP 41,056,000 - 64,516,000; Full time

Benefits offered by this job

Remote LatAm

Contrato B2B

Salario competitivo

Oportunidad de crecimiento

Formación y conferencias

Job summary

Teletrabajo busca un/a Responsable de Adquisición de Usuarios móvil para apoyar al equipo de marketing en la ejecución y escalado de campañas pagadas en múltiples canales. Buscamos alguien con experiencia en adquisición de apps B2C y enfoque analítico para optimizar KPIs y ROAS, trabajando de forma remota en la región LatAm.

Se valorará experiencia en IA para tareas de marketing, pruebas creativas y capacidad para colaborar con equipos de diseño.

Qualifications

• 3+ años gestionando campañas pagadas en UA o rol de crecimiento.
• Experiencia en adquisición de apps B2C.
• Fuerte capacidad analítica para convertir datos en decisiones de optimización.
• Bilingüe inglés/español; leído y escrito.

Responsibilities

• Ejecutar y escalar campañas pagadas en múltiples canales (Google, Meta, TikTok, Snapchat, Reddit, X y otros).
• Contribuir a estrategias de canal para alcanzar KPI de adquisición de usuarios (CPI, CPA, ROAS).
• Analizar el funnel de rendimiento desde impresión hasta instalación y conversión.
• Soportar pruebas A/B y establecer un marco de testing estructurado.
• Monitorear la performance creativa y su impacto en UA.
• Colaborar con diseñadores para alinear assets con el messaging de cada app.
• Buscar constantemente nuevos canales y estrategias de optimización.
• Explorar herramientas de IA para apoyar tareas de marketing.

Skills

Gestión de UA

Análisis de datos

Planificación de campañas

Marketing de rendimiento

Tools

Meta Ads

TikTok Ads

Snapchat Ads

Job description

Detalles consultados el 09-11-2026. La disponibilidad final se confirma al postular.

Modalidad Remoto

Desde dónde Chile y más

Peru, Paraguay, Colombia, Argentina, Venezuela, Suriname, Ecuador, French Guiana, Bolivia, Uruguay, Brazil, Guyana, Falkland Islands (Malvinas) , Chile

Dedicación Tiempo completo

Del aviso original

Lo que dice el aviso

Texto del anunciante, sin resumir. Abajo está el aviso completo.

Antes de postular

Prepara ejemplos de tu experiencia que respondan a los requisitos publicados. Si falta un dato importante para ti, confírmalo con la empresa.

Idioma original: English. Se conserva su redacción y las condiciones publicadas.

La fuente, sin mezclar con el resumen

Aviso completo del anunciante

Idioma original: English. Se conserva su redacción y las condiciones publicadas.

Leer el texto completo del aviso

Sobre el cargo

• IDT (www.idt.net) is a communications and financial services company founded in 1990 and headquartered in New Jersey, US. Today it is an industry leader in prepaid communication and payment services and one of the world’s largest international voice carriers. We are listed on the NYSE, employ over 1500 people across 20+ countries, and have revenues in excess of $1.5 billion.
• We are looking for a hands-on Mobile User Acquisition Manager to support our marketing team . In this role you will assist in executing and scaling paid campaigns across multiple digital channels , helping grow the user base for two of our flagship mobile apps, Boss Money and Boss Revolution. This is a great opportunity for someone looking to develop their user acquisition skills through smart strategy, continuous testing, and data-driven optimization.

Qué harás

• Support the execution of paid campaigns across multiple channels, including Google Ads, Meta, TikTok, Snapchat, Reddit, X and others, assisting with strategy, setup and daily optimization.
• Help develop and execute channel strategies to contribute to user acquisition targets (CPI, CPA, ROAS).
• Analyze the full performance funnel from ad impression through install, activation and downstream conversions, connecting paid media inputs to outcomes that inform budget and optimization decisions.
• Support creative testing from concept to completion, executing A/B tests and helping establish a structured testing framework.
• Monitor and measure creative performance to evaluate how UA optimizations and changes influence results.
• Identify areas of improvement by analyzing performance data and converting insights into clear actions.
• Support the day-to-day collaboration with designers and creative teams to ensure ad assets are aligned with each app's messaging and audience.
• Continuously seek to learn and experiment with new channels, optimization strategies and creative concepts, staying ahead of the latest trends.
• Experience or interest in leveraging AI tools to support day-to-day marketing tasks, from creative production and copywriting to campaign workflows and performance analysis.

Qué pide la empresa

• 3+ years managing paid campaigns in a UA or growth role.
• B2C App acquisition experience needed.
• Hands-on experience with paid social platforms such as Meta, TikTok, and Snapchat.
• Strong analytical mindset with the ability to analyze performance data and turn it into clear optimization decisions.
• Fluent in English and Spanish; written and spoken.

Condiciones y beneficios publicados

• 100% Remote work opportunity for the Latam region!
• B2B contract ($, invoice gross).
• Stable job with long-term growth perspective.
• Competitive salary with annual performance review.
• Really good hardware.
• An exciting and challenging job with talented people around.
• Continuous learning and career growth opportunities.
• Compensation for professional training, seminars, and conferences.
• Referral program – get rewarded for helping us grow the team with talented people.
• Company-supported English classes to enhance your professional growth.

Contrastar con el aviso en Get on Board