AI-Driven Digital Marketing Lead for Growth & UX

Praxy; Zürich; Hybrid; CHF 120,000 - 170,000; Full time

Job summary

Vontobel Asset Management is seeking a digital marketing manager to shape our client experiences, optimize digital touchpoints, and drive measurable business impact through data-driven marketing. The role sits at the intersection of marketing, analytics, and growth, with a focus on connecting digital activities to commercial objectives, fundraising priorities, and client engagement across websites, campaigns, and channels.

Zurich-based with global scope.

Qualifications

• University degree in Marketing or related discipline.
• 5+ years in digital marketing, experience with asset management preferred.
• Strong analytics, KPI governance, and data-driven decision making.

Responsibilities

• Design and optimize digital client journeys across the full lifecycle.
• Enhance engagement, conversion, and retention via personalization.
• Align digital experiences with commercial priorities and fundraising.

Skills

Digital marketing

UX optimization

Data analytics

CRM platforms

Marketing automation

AI in marketing

Stakeholder management

Growth mindset

Education

Bachelor's degree in Marketing or related

Tools

CRM systems

Marketing Automation Tools

Web Analytics

A/B Testing Tools

Job description

Vontobel Asset Management is seeking a digital marketing manager to shape our client experiences, optimize digital touchpoints, and drive measurable business impact through data-driven marketing. The role sits at the intersection of marketing, analytics, and growth, with a focus on connecting digital activities to commercial objectives, fundraising priorities, and client engagement across websites, campaigns, and channels.

Zurich-based with global scope.