Technical Sales Representative

Voltera; Southwestern Ontario; On-site; CAD 48,000 - 58,000; Full time

Benefits offered by this job

Three weeks vacation

Paid year-end shutdown

Flexible work hours

Family-friendly work culture

Collaborative work environment

Job summary

Voltera, a Canadian tech company in Waterloo, Ontario, seeks a Technical Sales Representative to drive customer relationships and demonstrate the value of our PCB printing and materials systems to engineers, researchers, and educators.

You will manage leads, collaborate with cross-functional teams, and engage in outbound prospecting to grow revenue while traveling for trade shows as needed.

Qualifications

• Experience managing B2B sales opportunities from initial contact through to close.
• Able to explain technical concepts to engineers, researchers, and educators.
• Strong CRM discipline with clear next steps and accurate records.
• Self-starter with time management and ownership of multiple conversations.

Responsibilities

• Drive innovation by building relationships with engineers, academics, and researchers.
• Bridge application needs and Voltera value through virtual meetings, calls, and emails.
• Collaborate with sales, product, and marketing to improve conversations and collateral.
• Maintain a collaborative team culture and support peers while pursuing targets.
• Manage inbound/outbound leads to achieve sales targets and maximize revenue.
• Proactively prospect via cold-calls and email campaigns to generate new business.

Skills

B2B sales

Technical products

CRM proficiency

Communication

Prospecting & closing

Tools

Shopify

Slack

NetSuite

HubSpot

Job description

About Voltera

Voltera is a rapidly scaling and profitable Canadian tech company that has been driving change in the additive electronics industry since 2013. Our customers span 92 countries and use our products to improve quality of life and push the boundaries of what electronics can do. From developing electronics skin to exploring space, our products support some of the world’s most exciting engineering endeavors.

Our first product, the V-One PCB printer, integrates drilling through-holes, printing conductive materials, dispensing solder paste, and reflowing circuits to enable fast iteration of circuit board designs. Our second product, the NOVA materials dispensing system, offers precision dispensing of functional materials on both flexible and rigid substrates for flexible hybrid electronics prototyping and materials research.

As we continue to tackle new challenges, we are looking for ambitious, talented individuals to join the adventure. We are a tight-knit, mission-driven team. You will be supported by people who care, challenged to grow, and trusted to make a real impact.

About the Job

• As a Technical Sales Representative, your days will involve driving innovation by creating and managing customer and industry relationships and showcasing the value of our products to engineers, academics, and researchers within SMBs, Enterprise companies and educational institutions.
• You will build strong relationships with our users through virtual meetings, calls, and emails. You will bridge the gap between their application and the value Voltera provides.
• You will collaborate with sales, product, and marketing teams to improve sales conversations and internal collateral generation.
• We strive to build and maintain a collaborative team culture. We cover and look out for each other, share our successes and failures, and continuously innovate to find processes and strategies.
• Manage leads coming in through both inbound and outbound channels to achieve sales targets and maximize revenue potential.
• Engage with potential customers through proactive prospecting and outbound activities such as cold-calling and email campaigns to generate new business opportunities.

Working conditions

• Monday to Friday, 9:00 a.m. to 5:00 p.m. ET
• Some international travel may be required to attend trade shows and roadshows.

About You

• Experience managing B2B sales opportunities from initial contact through to close, ideally with technical products.
• You have excellent communication skills. You actively listen, ask thoughtful questions, and explain technical concepts in a way that connects with the customer’s needs.
• You are highly organized with strong attention to detail. You maintain accurate CRM records, keep clear next steps, and follow through consistently so opportunities do not slip through the cracks.
• You are a self-starter who manages time efficiently, prioritizes tasks, and takes ownership while balancing dozens of active customer conversations.
• You are comfortable picking up the phone, initiating conversations, and building relationships with new customers.
• You are naturally empathetic and can connect with all types of people.
• You are motivated by results, receptive to coaching, and willing to learn from both wins and losses.
• You are naturally curious and have a strong aptitude for learning about technology.
• You have demonstrated success against sales targets or other measurable goals in a previous role.

Nice to haves

• Experience working with the following tech stack: Shopify, Slack, NetSuite, and HubSpot.
• Experience selling to engineers and researchers in laboratory settings.

Why We’re Awesome

• We’re a scaling company - you’re hired to have a voice, not to be a cog.
• Three weeks' vacation to start, plus a paid end-of-year company shutdown.
• Flexible work hours.
• Family-friendly work culture.
• Collaborative work environment.
• Located in the growing tech hub of Waterloo, Ontario, close to restaurants and easily accessible by public transit.

Compensation

The expected base salary range for this role is CAD 48,000 - 58,000, plus commission. The expected OTE range for this role in the first year is CAD 68,000 - 87,000. Final compensation will be based on job-related skills, experience, and qualifications. This range reflects base pay only and does not include bonus eligibility or benefits.

Posting and application details

This posting is for an existing vacancy. Applications are reviewed by a member of our team; we do not use artificial intelligence (AI) to screen, assess, or select candidates. Selected applicants will be contacted regarding next steps.

Voltera is an equal opportunity employer, and we are committed to inclusion and diversity.

Voltera does not discriminate based on race, ancestry, place of origin, color, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, record of offenses, marital status, family status, disability, or any other basis forbidden under federal, provincial, or local law.

Accommodations are available upon request for candidates participating in all aspects of the recruitment process. If you require accommodation or require recruitment documents in a different format, please contact us at [e-mail].