Technical Product Marketing Manager

Absorb Technology; Canada; On-site; CAD 80,000 - 100,000; Full time

Job summary

A growing learning solutions company in Canada seeks a strategic Product Marketing Manager to drive product marketing efforts. This role involves working closely with Product, Marketing, and Sales to craft compelling value propositions for SaaS products, particularly those powered by AI. Candidates should have over 5 years of relevant experience and excellent communication skills. The position is fully remote and offers comprehensive health benefits and opportunities for career growth.

Benefits

Flexible work arrangements

Comprehensive health and wellness benefits

Career growth opportunities

Qualifications

• 5+ years of experience in product marketing or related fields.
• Familiarity with AI technologies and their applications.
• Proven ability to translate technical concepts into clear messaging.

Responsibilities

• Develop and execute product marketing strategies.
• Collaborate with Product and Marketing teams.
• Create and maintain technical marketing collateral.
• Lead or support product launches.

Skills

Product marketing experience

Knowledge of SaaS

Strong communication skills

Analytical thinking

Technical understanding

Job description

"The Marketing team is poised for unprecedented growth and opportunity. We're in a very unique position where we've experienced tremendous success but are far from exhausting the whitespace around us. There is a unique opportunity to join a rising organization and make a significant and immediate impact." Mark Lynch - Senior Director, Demand Generation

Absorb is seeking a strategic and technically savvy Product Marketing Manager to help shape how we bring our innovative learning solutions to market. In this cross-functional role, you’ll serve as a vital connector between Product, Marketing, and Sales—translating complex product capabilities, including our AI-powered features, into clear, compelling value propositions. If you have a strong technical foundation, a passion for storytelling, and a track record of positioning SaaS products in competitive markets, we’d love to hear from you.

• Develop and execute product marketing strategies that articulate the value of Absorb’s products to both technical and non-technical audiences.
• Collaborate with Product and Marketing teams to communicate the value and impact of Absorb’s AI-powered features, ensuring clear and responsible positioning of AI innovations.
• Partner with Product Management to understand roadmap priorities, product updates, and technical differentiators.
• Create and maintain technical marketing collateral, such as solution briefs, product datasheets, white papers, and demo scripts.
• Collaborate with Sales Enablement to develop tools, presentations, and training materials that enhance product knowledge and competitive confidence.
• Lead or support product launches, ensuring consistent communication across all channels.
• Gather customer, market, and competitor insights to refine positioning and identify growth opportunities.
• Represent Absorb’s technical expertise at industry events, webinars, and conferences as needed.
• Ad-hoc duties as required.

What you’ll bring

• 5+ years of experience in product marketing, technical marketing, or a hands-on role within a SaaS or enterprise software company (e.g., Customer Success, Solutions Consulting, or Product Management).
• Strong understanding of software technologies, ideally within learning technology, HR tech, or B2B SaaS industries.
• Proven ability to translate complex technical concepts into compelling, audience-friendly messaging.
• Experience partnering with cross-functional teams - especially Product, Sales, and Customer Success - to align strategy and execution.
• Demonstrated experience creating content such as positioning and messaging documents, launch materials, and competitive intelligence enablement.
• Familiarity with AI technologies and their business applications, with the ability to communicate how AI enhances product value and user experience.
• Strong analytical and strategic thinking skills with attention to detail.
• Excellent written and verbal communication skills.
• Comfortable presenting to both technical and executive-level audiences.

Are you ready to become an Absorber?

What we offer

• Fully remote-first work with flexible work arrangements
• Comprehensive Health and Wellness Benefits, generous time off, comprehensive medical and dental benefits based on your country of location
• New Hire Equipment Allowance and monthly Flex Allowance to support your success
• Endless opportunity for career growth and internal mobility
• Employee driven DE&I programs

Who are we

Absorb Software is a remote-first company that provides online training solutions to leading organizations around the world. Absorb is a cloud-based learning management system (LMS) engineered to inspire learning and fuel business productivity. Our online learning platform combines forward-thinking technology built to scale as our customer’s organizations grow. We empower learners to enrich their lives, workplaces and communities.

Our values are simple

• We achieve exceptional results by genuinely caring about each other and the work we do
• We’re united, and we grow through our commitment to elevating continual learning!

Absorb is proud to be an equal opportunity employer, we celebrate diversity and are committed to creating a safe and inclusive environment for all our people. All employment decisions are based on business needs, job requirements and individual qualifications. In the event a current Absorb employee would like to apply for this role they will inform their supervisor prior to submitting their application. Successful candidates for this position will be subject to pre-employment background screening, including a criminal record check and must be able to show proof of legal eligibility to work in the country they have applied to without sponsorship.

Should you require any accommodation during the recruitment process, please indicate this on your application and we will work with you to meet your accessibility needs. For any questions, please contact us at [e-mail]