Streaming Marketing Lead - Audience Growth & Digital

Rogers Communications; Toronto; On-site; CAD 80,000 - 100,000; Full time

Job summary

A leading media company based in Toronto is seeking a Marketing Manager for a 12-month contract to elevate marketing strategies for digital products and streaming services. The role requires expertise in audience engagement, campaign planning, and analytics. The successful candidate will work closely with cross-functional teams to drive subscriber growth and engagement. Strong experience in digital marketing tools is essential.

Qualifications

• Proven experience in digital campaign execution and analysis.
• Strong analytical skills to drive strategic decisions.
• Experience in diverse marketing channels and ad products.

Responsibilities

• Define and implement customer base management strategy.
• Lead digital merchandising and marketing strategies.
• Plan and execute paid digital campaigns.

Skills

Digital marketing

Audience engagement

Campaign planning

Analytics

Stakeholder management

Tools

Facebook Ad Manager

Google Analytics

Hootsuite

Google Ads

Job description

A leading media company based in Toronto is seeking a Marketing Manager for a 12-month contract to elevate marketing strategies for digital products and streaming services. The role requires expertise in audience engagement, campaign planning, and analytics. The successful candidate will work closely with cross-functional teams to drive subscriber growth and engagement. Strong experience in digital marketing tools is essential.