Sr Manager, Media Strategy, B2B

Monks; Vancouver; Hybrid; CAD 110,000 - 125,000; Full time

Job summary

Monks in Vancouver is seeking a Sr Manager, Media Strategy to lead day-to-day planning, insights and client service for key accounts. You will shape cross-channel strategies across Social, Search, Programmatic, Video, OOH and Direct Partnerships, and present high-impact briefs to senior clients.

Your background includes 3+ years in media planning or client service, B2B/lead gen experience, and proficiency with tools like MediaOcean Prisma, Comscore, GWI and Nielsen.

Qualifications

• 3+ years of experience in media planning, digital media or client service.
• B2B or lead generation experience is required.
• Self-starter who can manage multiple projects with high standards.
• Experience with syndicated planning tools: MediaOcean Prisma, Comscore, GWI, Nielsen.
• Comfortable with data analysis and AI-enabled work processes.

Responsibilities

• Manage cross-channel campaign planning and partner with stakeholders to deliver holistic recommendations.
• Oversee campaign logistics for flawless execution.
• Lead daily/weekly client interactions and share performance details.
• Coordinate with Activation, Investment and Data & Measurement for optimizations.
• Analyze data, craft insights and make recommendations both internally and for clients.
• Use AI-enabled tools to accelerate research, audience insights, plan building and reporting.
• Brainstorm and implement new ways to optimize workflows.
• Grow existing engagements with a consultative approach.
• Create case studies and client-facing POVs with cross-functional teams.

Skills

Media planning

Client service

B2B lead generation

Data analysis

Leadership potential

Education

BA or equivalent (marketing/advertising/business)

Tools

MediaOcean Prisma

Comscore

GWI

Nielsen

Job description

Please note that we will never request payment or bank account information at any stage of the recruitment process. As we continue to grow our teams, we urge you to be cautious of fraudulent job postings or recruitment activities that misuse our company name and information. Please protect your personal information during any recruitment process. While Monks may contact potential candidates via LinkedIn, all applications must be submitted through our official website (monks.com/careers).

About The Role

The Sr Manager, Media Strategy works on some of Monks' most important and valuable client relationships, driving day-to-day planning, insights and client service. The team you'll support demonstrates expertise in:

• World-class ability to build client and platform relationships
• An exceptional track record of managing and growing accounts
• Fearless ability to tell data-driven stories and extract key insights
• Building and presenting high-impact presentations to senior-level clients
• Full-funnel understanding of the media landscape across Social, Search, Programmatic/Digital Investment, Holistic Video, OOH, and Direct Partnerships.

Responsibilities

• Manage cross-channel campaign planning efforts and partner closely with key stakeholders to deliver holistic, full-funnel recommendations.
• Manage campaign logistics to ensure flawless execution.
• Own daily and weekly client interaction: facilitate client calls and meetings, handle one-off requests and share campaign performance details.
• Be the internal champion for your client's goals, coordinating closely with Activation, Investment and Data & Measurement teams on optimizations and performance.
• Analyze data, craft insights and make recommendations internally and externally.
• Use AI-enabled tools to accelerate research, audience insights, plan building and reporting.
• Brainstorm and implement new ways to optimize client and business workflows.
• Understand the full spectrum of services Monks offers and help grow new and existing engagements in a thoughtful, consultative way.
• Package learnings into case studies, best practices and client-facing POVs with cross-functional teams.
• Contribute to the culture of the Media Strategy department and the agency by being curious, thoughtful and fearless.

About You

The essentials:

• 3+ years of experience in media planning, digital media or client service, ideally within complex organizational structures.
• B2B or lead generation experience is required
• A self-starter who manages multiple projects at once with very high standards for your work.
• Experienced with syndicated media planning tools (e.g., MediaOcean Prisma, Comscore, GWI, Nielsen) to build audience-driven plans.
• Comfortable with data analysis and eager to adopt AI-enabled ways of working.
• Excellent problem-solving and critical thinking abilities.
• Desire to grow as a leader and mentor to colleagues.
• Not afraid to defect from the status quo in order to make our clients and company more successful.
• BA or equivalent with emphasis on marketing, advertising, or business.

At Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.

This role is subject to our Return to Office (RTO) policy. If you reside within a commutable distance of one of our office locations, you will be expected to work from the office a set number of days per week. The specific details, including the number of required office days, will be in accordance with the company’s then-current RTO policy, which is subject to change from time to time.

Monks has provided a compensation range that represents its good faith estimate of what Monks may pay for the position at the time of posting. Monks may ultimately pay more or less than the posted compensation range. The salary offered to the selected candidate will be determined based on job-related factors, but not based on a candidate’s sex or any other protected status.

Salary Range$110,000-$125,000 CAD

About Monks

Monks is the global, digital-first, data-driven, unitary operating brand of S4 Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global Marketing and Technology Services to redefine how brands interact with the world. Through Monks.Flow, its flagship AI ecosystem for marketing orchestration, Monks transforms marketing into a growth engine, collapsing timelines and connecting brands to culture in real time. By deploying bespoke intelligent agents across disciplines and delivering culturally relevant, high-impact creative and digital solutions, Monks solves key critical business challenges across the entire brand enterprise to help brands sustain long-term impact. Monks was named a Contender in The Forrester Wave: Global Marketing Services, ranks among Cannes Lions' Top 10 Creative Companies (2022-25) and remains the only partner featured in AdExchanger’s Programmatic Power Players list every year (2020-24). Named Adweek’s first AI Agency of the Year (2023) and The One Show’s inaugural AI Pioneer Organization, Monks was also awarded Business Intelligence Group’s 2025 Excellence in Artificial Intelligence Award in both the Organizational and AI Product categories. As a trusted partner to cutting-edge innovators in tech, Monks earned titles such as Optimizely Experimentation Partner of the Year (2025), runner-up for the Adobe Firefly Partner Award (2024), and Workato’s AI Visionary Customer Impact Award (2024). Additionally, Monks achieved a record-breaking number of FWAs and continues to hold the most of any partner. We are an equal-opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves amongst colleagues who embrace diversity in all respects. Including fresh voices and unique points of view in all aspects of our business not only creates an environment where we can all grow and thrive but also increases our potential to produce work that better represents and resonates with the world around us.