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Amazon Inc. is seeking a Software Development Engineer II for Omnichannel Metrics (OCM) within MADS. You will design and build scalable data pipelines, own end-to-end delivery of major features, and collaborate across teams to ship real-time attribution and AI-powered reporting.
Join a fast-moving, high-impact team building industry-leading measurement and analytics across advertisers and retailers, with opportunities to mentor engineers and influence architecture.
Every time an advertiser runs a campaign on Amazon, they want to know: did it drive sales at Target, Walmart, Costco, and hundreds of other retailers? Omnichannel Metrics (OCM) answers that question — and we're just getting started. We build the ML-powered attribution systems that connect billions of ad impressions to real-world purchases across the entire retail landscape, processing massive-scale panel data to give advertisers measurement insights no competitor can match. OCM is one of Amazon Ads' highest-growth products, directly responsible for unlocking advertiser investment by proving the full omnichannel value of Amazon media. Right now, we're shipping some of the most ambitious projects in MADS: Fine-Grained OCM that breaks attribution down to category and retailer level for the first time, OCM for Autos bringing omnichannel measurement to the automotive vertical, OCM Local building location-based foot traffic measurement for restaurants and retail, a Combined Methodology that unifies our Panel and Circana measurement into a single omnichannel view, and international expansion of the Unified Panel to 8 new marketplaces. Looking ahead to 2027, we're building real-time streaming attribution, integrating LLMs for agentic report generation and automated campaign optimization, expanding into healthcare and home services verticals, and launching causal incrementality measurement. The problems are genuinely hard — privacy-safe identity resolution at scale, calibrating ML models across sparse panel data, building streaming systems that produce daily estimates from weekly ground truth — and the ambiguity is high. You won't be handed a spec; you'll be defining what to build and how.
You might start your morning reviewing the overnight calibration pipeline run, investigating why a study's attributed sales look anomalous. After standup, you pair with an applied scientist to optimize a Spark job that processes panelist receipt data against ad exposure signals. In the afternoon, you lead a design review for a new streaming architecture that will reduce OCM's reporting latency from weeks to days. You close the day reviewing a CR from a teammate building LLM-powered receipt data extraction. Your work directly impacts how major brands like Procter & Gamble, Hasbro, and Scotts Miracle-Gro measure and optimize billions in advertising spend across Amazon and beyond.
Omnichannel Metrics (OCM) is part of MADS (Measurement, Ad Tech, and Data Science) within Amazon Ads. We answer the question every advertiser asks: \"Did my Amazon ad drive sales at Target, Walmart, and other retailers?\" Our team builds the ML-powered attribution systems that measure off-Amazon impact using panel data from millions of shoppers. We're a high-impact team in startup mode — shipping features that directly unlock advertiser investment and competing head-to-head with Google and Meta's measurement offerings. We value ownership, technical depth, and moving fast.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. As a total compensation company, Amazon's package may include other elements such as sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon offers comprehensive benefits including health insurance (medical, dental, vision, prescription, basic life & AD&D insurance), Registered Retirement Savings Plan (RRSP), Deferred Profit Sharing Plan (DPSP), paid time off, and other resources to improve health and well-being. We thank all applicants for their interest, however only those interviewed will be advised as to hiring status.
The base salary range for this position is listed below. As a total compensation company, Amazon's package may include other elements such as sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon offers comprehensive benefits including health insurance (medical, dental, vision, prescription, basic life & AD&D insurance), Registered Retirement Savings Plan (RRSP), Deferred Profit Sharing Plan (DPSP), paid time off, and other resources to improve health and well-being. We thank all applicants for their interest, however only those interviewed will be advised as to hiring status.
CAN, ON, Toronto - 114,800.00 - 191,800.00 CAD annually
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Veterans, military spouses, and people with disabilities are encouraged to apply.