Social Media Manager

INTELLISWIFT INC; Toronto; On-site; CAD 60,000 - 80,000; Full time

Job summary

A dynamic company is seeking a Social Media Manager responsible for executing impactful social media strategies. This role will involve collaboration on campaigns, managing social advertising, and ensuring brand consistency across platforms, utilizing expertise in social media management tools. The ideal candidate will have a post-secondary degree and at least 3 years of relevant experience, demonstrating strong communication and project management skills in a hybrid working environment.

Qualifications

• Post-secondary degree required.
• 3+ years experience in marketing or a related field.
• Strong understanding of social media channels.

Responsibilities

• Develop social media strategies based on clear objectives.
• Manage paid social media campaigns from strategy to execution.
• Collaborate on integrated marketing campaigns and engage partners.

Skills

Marketing experience

Social media management tools

Consulting and communication skills

Project management skills

Fluency in English

Education

Post-secondary degree

Tools

Sprinklr

HootSuite

Sprout Social

Job description

Job Title: Social Media Manager
Location: Toronto, ON (Hybrid - 2-3 days a week in office)
Duration: 14 months
Contract Type: T4 only
Pay Rate: CA$34.48/Hour

Role Mandate:

• This group handles all social media coming out from the client (Facebook, LinkedIn, Youtube, Instagram, etc.)
• The team works to create & publish content, as well as using analysis and metrics to report on the results.
• This role will also involve educating, guiding, and managing stakeholders, helping them put their best foot forward when they have new announcements or products.

Role Responsibilities:

• Collaborating with partners to develop results-driven organic and paid social media strategies based on clear business and measurement objectives
• Managing paid social media campaigns from strategy to execution to reporting
• Collaborating with internal and external agency partners on integrated marketing campaigns
• Providing subject-matter expertise on the development of engaging and compliant social-first creative, with a thorough understanding of content best practices
• Publishing content to Client’s social media pages using our social media management tool
• Maintaining Client’s brand standards and brand voice across all social media channels
• Developing education and training materials for social media programs and partners
• Managing logistics for live social media events, creating content in real-time, and helping ensure event day activities run smoothly
• Measuring the performance of social media content and user engagement and providing ongoing recommendations for optimization
• Contributing to regular scorecards for social media initiatives and participating in discussions on results
• Ensuring that reports and other important records are stored and organized within the appropriate knowledge and information repositories, including OneDrive and SharePoint sites

Must Have Skills:

• Post-secondary degree
• At least 3 years working experience in marketing or related field
• Knowledge of online marketing and strong understanding of social media channels
• Experience working with social media management tools for publishing and reporting ( Sprinklr, HootSuite, Sprout Social)
• Experience working with social advertising platforms such as META Business Manager and LinkedIn Campaign Manager.
• Excellent consulting, writing, editing and communication skills
• Positive attitude, detail and customer oriented with good multitasking and organisational ability
• Strong project management skills and ability to manage multiple projects
• Fluency in English

Nice to Have Skills:

• Bilingual (French/English)
• Relevant post-secondary degree
• Financial Industry experience
• Design/creative skills (i.e. video editing)