Social Media Content Creator

Merican Inc.; Hamilton; On-site; CAD 50,000 - 70,000; Full time

Job summary

A dynamic marketing agency in Hamilton, Ontario, seeks a passionate Content Creator/Social Media Manager. You will become the brand's voice on various platforms, creating engaging visual content, collaborating with marketing, and nurturing online communities. The ideal candidate has 1-2 years of experience in content creation and excellent copywriting skills, with a strong eye for design. This is a full-time in-office position offering a creative work environment.

Qualifications

• Proven experience as a content creator or social media manager.
• Excellent copywriting and storytelling skills.
• Strong eye for design and aesthetics.
• Deep understanding of TikTok, Instagram, and emerging platforms.
• 1-2 years in a content creator role with a history of exceeding reach targets.

Responsibilities

• Be the brand’s voice on social media and nurture community engagement.
• Research trends and develop tailored content ideas.
• Create visual content from ideation to editing.
• Collaborate with the marketing team for messaging alignment.
• Monitor performance and community feedback for improvement.

Skills

Content creation

Social media management

Copywriting

Visual storytelling

Photo and video editing

Trends research

Community engagement

Education

Degree or diploma in Marketing, Communications, Media, or a related creative field

Certifications in content creation or digital marketing

Tools

Adobe

Canva

CapCut

Job description

Job Type: Full-time

Where: In-Office at Hamilton, Ontario.

Expected hours: 35 – 40 per week

Responsibilities:

• Be the brand’s voice on social media: write captions, respond to DMs, comments, and nurture community conversation
• Research trends and develop content ideas tailored to each platform
• Create scroll-stopping photo, video, and visual content, from ideation to editing
• Collaborate with the marketing team to align messaging with campaigns
• Maintain a consistent brand tone and visual identity across all channels
• Reach out to influencers for brand collaborations and cross promotions
• Monitor performance and community feedback to continuously improve content

Requirements:

• Proven experience as a content creator or social media manager
• Excellent copywriting and storytelling skills
• Strong eye for design, aesthetics, and visual storytelling
• Proficiency in photo and video editing tools (Adobe, Canva, CapCut, etc.)
• Deep understanding of TikTok, Instagram, Youtube and emerging platforms
• Passion for culture, internet trends, and engaging online communities
• Bonus: experience with paid social, analytics tools, or influencer outreach

Experience:

• 1-2 years in a content creator role, with a history of exceeding reach targets.
• Strong familiarity with content creation tools, social media apps, and CRM management tools.
• Please share your portfolio link which includes any short form video(s) created and edited by you.

Preferred Education/Certifications:

• Degree or diploma in Marketing, Communications, Media, or a related creative field
• Certifications in content creation, digital marketing, or social media management (e.g. Meta Blueprint, Hootsuite Academy, HubSpot, Google Digital Garage)
• Bonus if you’ve completed relevant online courses from platforms like Coursera, Skillshare, or LinkedIn Learning