SEO Strategist, Veterinary (Remote, Calgary)

Blacksmith Agency; Calgary; A distancia; CAD 91.000 - 133.000; Jornada completa

Descripción de la vacante

Blacksmith Agency LLC is seeking an SEO Strategist, Veterinary to own search for a portfolio of veterinary clients. You will define the technical roadmap, content priorities, and the ranking narrative for clients, acting as the strategic voice in client engagements.

The role emphasizes hands-on audits, collaboration with writers and AI tools, and leadership across multi-location SEO initiatives. Remote-friendly, with US/Canada client interactions and a focus on performance reporting.

Formación

• 3+ years hands-on SEO experience and proven audits.
• Proficient in GA4 and Search Console.
• Experience managing multiple clients in an agency.
• Strong English communication with US clients.
• Experience with veterinary/multi-location SEO is a plus.

Responsabilidades

• Own search strategy and technical roadmap for veterinary clients.
• Lead keyword strategy, on-page optimization, and content priorities with writers/AI.
• Improve visibility in AI search and traditional results.
• Manage local search and multi-location SEO for clients.
• Provide reporting in GA4 and Search Console and plan quarterly roadmaps.

Conocimientos

SEO

English fluency

Agency experience

Multi-location clients

Herramientas

Search Console

GA4

Screaming Frog

Ahrefs

Semrush

Descripción del empleo

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As SEO Strategist, Veterinary you own search for a book of veterinary clients (veterinary groups and multi-clinic practices): the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands-on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• SEO for veterinary or similar multi-location businesses is a strong plus.