Senior Remote PMM Lead: Ads Product Marketing

Instacart; Canada; Remote; CAD 173,000 - 192,000; Full time

Job summary

A leading online grocery service in Canada is seeking a Senior Manager II, Product Marketing. This role involves leading a team, developing marketing strategies, and driving product adoption in the digital advertising space. The ideal candidate will have extensive experience in product marketing within the tech industry and a proven ability to execute successful go-to-market strategies. This position is remote and offers a competitive salary range of CAD $173,000 to $192,000.

Benefits

Market-competitive compensation

New hire equity grant

Annual refresh grants

Qualifications

• 10+ years of experience in product marketing and related roles.
• At least 5 years in the digital advertising and tech industry.
• Proven track record in defining and executing go-to-market strategies.

Responsibilities

• Lead a team of advertising-focused Product Marketers.
• Establish a Product Marketing center of excellence.
• Drive product adoption through strategic marketing campaigns.

Skills

Product marketing

Digital advertising

Analytical skills

Communication skills

Team leadership

Education

Bachelor's degree in marketing, business, or related field

Job description

A leading online grocery service in Canada is seeking a Senior Manager II, Product Marketing. This role involves leading a team, developing marketing strategies, and driving product adoption in the digital advertising space. The ideal candidate will have extensive experience in product marketing within the tech industry and a proven ability to execute successful go-to-market strategies. This position is remote and offers a competitive salary range of CAD $173,000 to $192,000.