Senior Product Marketing Strategy Lead

Scotiabank; Toronto; On-site; CAD 150,000 - 200,000; Full time

Job summary

A leading bank in the Americas is looking for a Product Marketing Lead in Toronto. This role is crucial for driving customer-focused strategies and ensuring the effective marketing of products like Credit Cards and Unsecured Lending. The ideal candidate will possess a Bachelor's degree in Marketing and extensive experience in marketing and brand management. Join a team that values inclusivity and fosters professional growth.

Qualifications

• Bachelor’s degree required.
• Several years of experience in marketing or brand marketing.
• Experience in a matrix organization is essential.

Responsibilities

• Lead product marketing strategies to ensure successful execution.
• Drive customer-focused culture and deepen client relationships.
• Develop and deploy effective marketing plans to support sales targets.

Skills

Marketing

Brand Marketing

Account Management

Project Management

Education

Bachelor’s Degree in Marketing or related field

Job description

A leading bank in the Americas is looking for a Product Marketing Lead in Toronto. This role is crucial for driving customer-focused strategies and ensuring the effective marketing of products like Credit Cards and Unsecured Lending. The ideal candidate will possess a Bachelor's degree in Marketing and extensive experience in marketing and brand management. Join a team that values inclusivity and fosters professional growth.