Senior Product Manager (Insights & Action)

Axonify-Inc.; Toronto; Hybrid; CAD 129,000 - 179,000; Full time

Benefits offered by this job

Health benefits

Vacation 4 weeks

Wellbeing allowance

Home office stipend

Parental top-up

New parent days

Retirement savings match

Development budget

Volunteer time

Job summary

Axonify is seeking a Senior Product Manager to lead AI-powered, data-driven product initiatives. You will partner with engineering, data science, and design to move capabilities from concept to production, defining what success looks like through rigorous evaluation and KPIs.

You’ll own research-driven roadmaps, collaborate across sales, marketing, and support, and focus on outcomes that matter to frontline users in a dynamic SaaS environment.

Qualifications

• 5–7 years of product management or related SaaS/enterprise tech experience.
• Ability to translate complex problems into actionable product strategies.
• Strong technical fluency to discuss data, integrations, and recommendations with engineering.

Responsibilities

• Conduct customer/user research (qual + quant).
• Define buyer personas, use cases, and success metrics.
• Translate insights into prioritized roadmap and user stories.
• Deliver capabilities across admin setup, adaptive training, analytics.
• Collaborate cross-functionally to ship high-impact features.
• Define post-launch success metrics and drive data-driven improvements.
• Partner with data science to design experiments and measure impact.
• Incorporate external data into the platform with validation rules.

Skills

Product management

Data fluency

Experimentation

AI in product lifecycle

Cross-functional collaboration

Communication skills

Organizational skills

Empathy / team mindset

Education

Bachelor's degree or equivalent

MBA or advanced degree a plus

Tools

Agile tools

Analytics/BI tools

ML experimentation platforms

Job description

Axonify is the AI-Powered Frontline Enablement Platform that helps organizations close the gap between learning and execution. By unifying learning, execution and insights capabilities, Axonify drives real business impacts for the world’s largest frontline organizations across retail, grocery, healthcare, and financial services.

More than 4 million employees across 160+ countries rely on Axonify today. It’s an exciting time to join as we transform the company and build what’s next.

We’re a team that thinks deeply, moves with intention, and embraces new ideas. We learn quickly, keep a sharp focus on real-world impact, and take meaningful action to drive progress. And we do it as one team, with openness, creativity, and a shared drive to keep pushing what’s possible

The Role

Axonify customers buy our platform to move business results: safer operations, better customer experiences, stronger sales, and lower turnover. We are building an intelligent, adaptive system that anticipates where each frontline employee needs support and recommends what they should learn and practice next. As the product lead for this work, you will partner with a new engineering squad, data science, and design to take LLM-powered and recommendation-driven capabilities from proof of concept to production, and to define what good looks like through rigorous evaluation. This role suits a Senior Product Manager who is fluent with data, experimentation, and AI-powered products.

What You’ll Build

• Drive customer and user research (qualitative + quantitative), define buyer personas, use cases, user workflows, and deeply understand the job your customer needs to do and the key unmet needs that unlock value, including how customers define and measure success in their own operations, across administrators, frontline managers, and executive buyers.
• Translate research and insights into prioritized product roadmap, requirements, user stories, release plans, and success metrics (KPIs).
• Deliver capabilities that span administrative setup, adaptive training delivery, and analytics, ensuring they integrate cleanly with shared systems and administrative frameworks while respecting established platform boundaries.
• Partner cross-functionally with engineering, design/UX, QA, marketing, sales, operations, and support teams to deliver high-quality and high-impact features, coordinate product lifecycle changes, and orchestrate go-to-market launches.
• Ensure internal teams (sales, marketing, enablement) are enabled to sell and support your product.
• Own post-launch product performance and business outcomes by defining success metrics, monitoring adoption, engagement, retention, and customer feedback, and using experimentation and data-driven insights to continuously improve the product.
• Partner with data science to design experiments and measurement approaches that show the impact of product changes.
• Work with customers and internal teams to bring external business data into the platform, and define how it is validated and used.
• Contribute to product excellence through peer collaboration, shared discovery, and informal mentorship as needed.
• Skillfully manage continuous customer & user input, navigate trade-offs, and ensure transparent alignment across the entire organization.

What You’ll Bring

• 5–7 years of experience in product management or related roles within a SaaS or enterprise technology environment.
• Proven ability to translate complex business and user problems into clear, actionable product strategies.
• Strong technical fluency: able to reason with engineering about data, integrations, and recommendation systems, without owning platform architecture.
• Experience with experimentation and measurement, including separating causal impact from correlation.
• Experience building products measured by customers’ business outcomes, not just usage.
• Ability to apply AI across the product lifecycle, from research to prototyping.
• Experience shaping AI-powered experiences, such as recommendation or personalization systems, including quality evaluation and human-in-the-loop safeguards.
• Excellent communication skills, with the ability to influence across teams and explain data-heavy concepts to executives and customers.
• Exceptional organizational skills; proven success managing multiple priorities in a fast-moving environment.
• Empathy, emotional intelligence, and a team-first mindset.

Even Better If You Bring

• Bachelor’s in business / engineering or equivalent experience; MBA or advanced degree is a plus.
• Familiarity with agile / scrum methodologies and product tools.
• Experience managing / mentoring junior PMs or product teams.
• Experience in frontline or deskless workforce, learning and development, or learning science.
• Experience with analytics, BI, or ML-driven personalization products.

It's ok if your experience doesn't check every box! If you check off more than a few - great! We’d welcome a chance to get to know what you can bring, how you can add to our culture, and hear your unique story.

Work Location

We have a strong preference for candidates located in the Greater Boston area or within commuting distance of our Waterloo, Ontario, Canada office, as these locations provide opportunities for in-person collaboration with other Axonifers in the area.

Candidates outside these locations are also encouraged to apply if they are authorized to work in Canada or the United States and are based in the Eastern Time Zone or willing to adjust their working hours to Eastern Time as needed.

Candidates within commuting distance of our Waterloo, Ontario office can enjoy our hybrid-flexible work environment. On Wednesdays, local Axonifers come together for Work from Work Wednesdays, a day designed for collaboration, connection, and meaningful in-person moments.

Whether you are working remotely or in a hybrid environment at Axonify, you will have the tools, resources, and support you need to succeed.

What You’ll Love About Axonify

We offer a comprehensive total rewards package designed to support your wellbeing, growth, and overall success. Here’s what you can expect:

Competitive Compensation: The estimated base salary range for this role is:

• $129,000 CAD - $154,000 CAD - $179,000 CAD for candidates based in Canada
• $158,000 USD - $183,000 USD - $208,000 USD for candidates based in the United States

These ranges reflect growth from building capability in the role to fully excelling over time, with most new hires joining near the midpoint. Actual salaries may vary within the range, or above or below it, based on factors such as experience, skills, location, and business needs.

• Comprehensive Health Benefits: Health benefits from day one to support your overall wellbeing.
• Time Off: 4 weeks of vacation, 7 Life Care Days, and a flexible holiday program to choose the religious, spiritual, and cultural holidays that matter most to you.
• Wellbeing Support: Wellness Spending Account to support whatever wellbeing looks like for you.
• Home Workspace Set-Up: Home Office Spending Account so your workspace works for you.
• Family & Future Support: Parental top-up, New Parent Days, and matched retirement savings for a secure future.
• Growth & Learning: Professional Development Budget to learn new skills and grow your craft.
• Community Impact: Paid Volunteer Time to give back to the causes that matter to you.

AI at Axonify

We believe AI should help people do their best work, not replace the human judgment, creativity, and connection that make us who we are. AI is a tool we use to learn fast, elevate our craft, and focus on the work that truly creates impact. That shows up in our hiring process too.

We use AI-assisted tools to create a smoother, more organized, and ultimately more human candidate experience. These tools allow our team to spend more time on real conversations and thoughtful decision-making, the things that matter.

What AI doesn’t do at Axonify is make hiring decisions. Every decision is made by real people, using real judgment and grounded in our values.

Here’s what that means for you as a candidate:

• Feel free to use AI to support your thinking - not replace it. We use AI to learn and level up, and you can too.
• Be open about how you use AI if asked. Transparency helps us understand your process and how you approach problem-solving.
• Stay authentic. We’re hiring people, not prompts, your ideas, your experiences, and your voice are what matter.

Diversity & Accessibility

We believe our team’s unique experiences, backgrounds, cultures, beliefs, and abilities add richness to our culture and depth to our ideas. Our commitment to diversity and inclusion creates an environment that supports, empowers, and delivers a sense of belonging for all team members.

We want to remove any barriers that may limit you from joining Axonify. Email [e-mail] to let us know how we can support you with reasonable accommodations throughout the candidate journey.