Senior Principal Industry Analyst Relations

PagerDuty; Toronto; Hybrid; CAD 153,000 - 231,000; Full time

Benefits offered by this job

Competitive salary

Comprehensive benefits package

Flexible work arrangements

Company equity

Employee stock purchase program

Retirement plan

Generous vacation

Paid holidays and sick leave

Paid parental leave

Volunteer time off

Job summary

PagerDuty is seeking a Senior Principal Industry Analyst Relations to lead our AR program and partner with the product marketing team to shape our story. You will build strategic relationships with the analyst community, coordinate calls, and drive awareness of PagerDuty’s offerings and business strategy.

You will report to the Senior Director of Product Marketing Operations and work across the company to execute AR strategy, manage the calendar, and measure impact on marketing and sales goals.

Qualifications

• Bachelor’s degree required.
• 8+ years experience in enterprise technology communications, marketing, or product marketing.
• Experience in Analyst Relations, Product Marketing, Market Research and Strategy.
• Proven content creation and story shaping, strategic planning, program management and attention to detail.
• Interest in speeding research and survey delivery with AI and automation tools.

Responsibilities

• Shape our category story and analyst strategy.
• Build strategic relationships with analysts.
• Coordinate analyst calls and maintain AR calendar.
• Drive analyst awareness of PagerDuty’s offerings and strategy.
• Prepare briefing materials and staff analyst calls.
• Maintain AR interactions database and measure program impact.
• Lead inbound information requests including customer references.
• Conduct foundational research in analyst coverage areas to surface recommendations.

Skills

Analyst relations

Product marketing

Market research

Strategy

Content creation

Program management

Communication skills

Attention to detail

AI & automation tools

Education

Bachelor’s degree

Job description

PagerDuty (NYSE:PD) is a leader in Digital Operations Management. In an always-on world, organizations of all sizes trust PagerDuty to help them deliver a perfect digital experience to their customers, every time. Teams use PagerDuty to identify issues and opportunities in real time and bring together the right people to fix problems faster and prevent them in the future. Over 13,000 organizations (including 60 of Fortune 100) rely on PagerDuty to succeed with Digital Transformation, Cloud Migration, and DevOps Modernization. Notable customers include GE, Cisco, Genentech, Electronic Arts, Cox Automotive, Netflix, Shopify, Zoom, DoorDash, Lululemon and more. We are expanding rapidly as a platform for Digital Operations Management using AI/ML and Automation and growing our adoption by Development, IT, Customer Service, Security, and other teams across the organization.

We are looking for a Senior Principal Industry Analyst Relations to lead our AR program by building and executing our strategy and nurturing relationships amongst our analyst community. As part of the product marketing team, you will provide strategic and tactical support that helps shape our story and grow the program. The role will report to the Senior Director of Product Marketing Operations and work closely with key stakeholders across the company to execute AR strategy and nurture PagerDuty’s relationships with the industry analyst community. Analyst relations plays a strategic and visible function at PagerDuty and we’re looking for a collaborative, capable and driven individual who can jump in and make an impact quickly.

Key Responsibilities

• Shape our category story and the industry analyst strategy and program to drive the category
• Build strategic relationships with current industry analysts while identifying and growing the program
• Coordinate analyst calls and maintain AR program calendar
• Drive analyst awareness of PagerDuty’s offerings and expand analyst understanding of company business strategy and product offerings
• Prepare and support spokespeople engaging with analysts, including creation of briefing materials, compiling presentation content and staffing calls
• Maintain AR interactions database and lead measurement of the AR program’s impact on both marketing and sales goals
• Lead and prioritize inbound requests for information including participation in research and customer references
• Conduct foundational research in analyst coverage areas, competitor investments, etc. to surface recommendations for program growth

Basic Qualifications

• Bachelor’s degree
• 8+ years experience in enterprise technology communications, marketing, or product marketing
• Working experience in Analyst Relations , Product Marketing , Market Research and Strategy
• Proven content creation and story shaping, strategic planning, program management and exceptional attention to detail
• Interest in speeding and improving research and survey delivery with AI and automation tools

Preferred Qualifications

• Working with industry analyst firms including Gartner, Forrester Research, IDC

The base salary range for this position is $153,000.00 - $231,000.00 CAD. This role may also be eligible for bonus, commission, equity, and/or benefits.

Our base salary ranges are determined by role, level, and location. The range, which is subject to change based on primary work location, reflects the minimum and maximum base salary we expect to pay newly hired employees for the position. Within the range, we determine pay for an individual based on a number of factors including market location, job-related knowledge, skills/competencies and experience.

PagerDuty is a flexible, hybrid workplace. We embrace and encourage in-person working as an integral part of our culture. Both our employees and external research tells us that co-located collaboration strengthens connections, drives innovation, and accelerates learning.

This role is expected to come into our Toronto office two times per week, so you can thrive in your new role and fully embrace being a Dutonian!

Where we work

PagerDuty operates a hybrid work model with offices in 8 major cities: Atlanta, Lisbon, London, San Francisco, Santiago, Sydney, Tokyo, and Toronto. While we offer flexibility within our established locations, we cannot employ candidates residing in:

Location restrictions:

• Australia: Northern Territory, Queensland, South Australia, Tasmania, Western Australia
• Canada: Alberta, Manitoba, Newfoundland, Northwest Territories, Nunavut, PEI, Quebec, Saskatchewan, Yukon
• United States: Alaska, Hawaii, Iowa, Louisiana, Mississippi, Nebraska, New Mexico, Oklahoma, Rhode Island, South Dakota, West Virginia, Wyoming

Candidates must reside in an eligible location, which vary by role.

How We Work

Our values guide how we support customers, collaborate with colleagues, develop products, and foster a culture of belonging. They define not just our actions, but what it means to be Dutonian.

People Leaders at PagerDuty are responsible for creating high performance environments that drive accountability. PagerDuty has four key dimensions that define our Leadership Impact: Lead Self, Lead the Team, Lead the Business, and Lead the Future. Each dimension has three associated competencies to give leaders a shared language for guiding their development, career, promotion, and succession planning discussions. Our Manager Expectations serve as a practical guide for managers to understand their responsibilities, prioritize their efforts, and drive engagement and performance.

What We Offer

As a global organization, our total rewards approach is competitive with industry standards and aligned with local laws and regulations. Learn more, including country-specific offerings, on our benefits site.

Your Package May Include

• Competitive salary
• Comprehensive benefits package
• Flexible work arrangements
• Company equity*
• ESPP (Employee Stock Purchase Program)*
• Retirement or pension plan*
• Generous paid vacation time
• Paid holidays and sick leave
• Dutonian Wellness Days & HibernationDuty - companywide paid days off in addition to PTO
• Paid parental leave: 22 weeks for pregnant parent, 12 weeks for non-pregnant parent (some countries have longer leave standards and we comply with local laws)*
• Paid volunteer time off: 20 hours per year
• Company-wide hack weeks
• Mental wellness programs
• Eligibility may vary by role, region, and tenure

About PagerDuty

PagerDuty, Inc. (NYSE:PD) is a global leader in digital operations management. The PagerDuty Operations Cloud is an AI-powered platform that empowers business resilience and drives operational efficiency for enterprises. With a generative AI assistant at its core, PagerDuty empowers teams to detect and resolve issues in real time, orchestrate complex workflows, and drive continuous improvement across their digital operations. Trusted by nearly half of both the Fortune 500 and the Forbes AI 50, as well as approximately two-thirds of the Fortune 100, PagerDuty is essential for delivering always-on digital experiences to modern businesses

PagerDuty is Great Place to Work-certified, a Fortune Best Workplace for Millennials, a Fortune Best Medium Workplace, a Fortune Best Workplace in Technology, and a top rated product on TrustRadius and G2.

Go behind-the-scenes on our careers site and @pagerduty on Instagram.

Additional Information

PagerDuty is an equal opportunity employer. PagerDuty does not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, parental status, veteran status, or disability status. Your privacy is important to us. By submitting an application, you confirm that you have read and understand PagerDuty's Privacy Policy.

PagerDuty is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. Should you require accommodation, please email [e-mail] and we will work with you to meet your accessibility needs.

PagerDuty uses the E-Verify employment verification program.