Senior Primary Research Analyst: Brand Insights

Viral Nation; Canada; On-site; CAD 75,000 - 100,000; Full time

Job summary

Viral Nation is seeking a Sr. Research Analyst to leverage data for strategic decision-making. This role involves conducting extensive research, maintaining marketing databases, and collaborating with various teams to produce actionable insights. The ideal candidate will have strong data analysis skills and a relevant bachelor's degree, with a commitment to driving innovation within a fast-paced and growth-oriented environment.

Qualifications

• 5+ years of experience in primary research, marketing analytics.
• Experience executing brand tracking and Brand Lift research.
• Proven ability to manage multiple projects and meet deadlines.

Responsibilities

• Conduct and oversee primary and secondary research studies.
• Manage and maintain marketing databases ensuring data accuracy.
• Collaborate with teams to understand client objectives and preferences.

Skills

Data Analysis

Communication

Attention to Detail

Education

Bachelor's Degree in Business Administration

Post-graduate certificate in MRBI or RAP

Tools

Google Analytics

Python

SQL

Qualtrics

Looker Studio

Job description

Viral Nation is seeking a Sr. Research Analyst to leverage data for strategic decision-making. This role involves conducting extensive research, maintaining marketing databases, and collaborating with various teams to produce actionable insights. The ideal candidate will have strong data analysis skills and a relevant bachelor's degree, with a commitment to driving innovation within a fast-paced and growth-oriented environment.