Senior Martech Analytics & Implementation Lead

Société Financière Manuvie; Toronto; Hybrid; CAD 86,000 - 156,000; Full time

Job summary

A leading financial services firm in Toronto is seeking a Senior Technical Analyst specializing in MarTech Implementation. You will lead digital analytics projects, assist with tool integration, and enhance user experience using various analytics tools. Candidates should have a Bachelor's degree and expertise in Adobe Analytics. The role offers competitive compensation between $86,250 and $155,250 CAD with a hybrid work environment.

Benefits

Flexible work environment

Comprehensive health benefits

Retirement savings plans

Qualifications

• Proficient in digital performance evaluation and data integration.
• Experience with analytics tracking codes and A/B testing.
• Ability to maintain data layer consistency.

Responsibilities

• Lead digital analytics and marketing technology projects.
• Assist with tool implementation and integration of Adobe Marketing.
• Conduct quality assurance and improve user experience.

Skills

JavaScript

XML

HTML

CSS

Digital analytics

Adobe Analytics

Google Tag Manager

Education

Bachelor's degree in engineering, computer science, or related IT field

Tools

Adobe Launch/DTM

Job description

A leading financial services firm in Toronto is seeking a Senior Technical Analyst specializing in MarTech Implementation. You will lead digital analytics projects, assist with tool integration, and enhance user experience using various analytics tools. Candidates should have a Bachelor's degree and expertise in Adobe Analytics. The role offers competitive compensation between $86,250 and $155,250 CAD with a hybrid work environment.