Senior Marketing Director, Strategic Programs

Toronto, ONTARIO; Toronto; On-site; CAD 100,000 - 140,000; Full time

Job summary

A leading technology company in Toronto is looking for a Senior Marketing Director to work closely with the Chief Marketing Officer. This role involves strategic advisory responsibilities, management of sports sponsorships, and driving AI adoption in marketing. The ideal candidate will have over 10 years of marketing experience, including senior leadership roles, and a proven track record in managing sponsorships. This full-time position offers the chance to shape the future of marketing within the organization.

Qualifications

• 10 years of progressive marketing experience with at least 5 years in senior leadership roles.
• Proven track record managing strategic sponsorships preferably in professional sports.
• Experience in chief of staff or similar strategic operations role supporting C-level executives.
• Strong business acumen with ability to translate strategy into operational execution.

Responsibilities

• Serve as strategic advisor and trusted partner to the CMO on key initiatives.
• Lead strategy activation and ROI optimization for premier sports partnerships.
• Plan and execute Quarterly Business Reviews (QBRs) for the marketing organization.
• Drive AI adoption strategy across the marketing function.

Skills

Digital Marketing

B2B Sales

Pardot

Marketing Automation

Customer Segmentation

HubSpot

Multichannel Marketing

Market Research

Affiliate Marketing

Social Media Management

Lead Generation

Education

Bachelor's degree or equivalent experience

Job description

Presidio Where Teamwork and Innovation Shape the Future

AtâPresidio were at the forefront of a global technology revolution transforming industries throughâcutting-edge digital solutions and next-generation AI. We empower businessesand their customersto achieve more through innovation automation and intelligent insights.

The Role

Presidio Senior Marketing Director serve as a strategic partner and operational force multiplier to our Chief Marketing Officer. This unique role combines chief of staff responsibilities with strategic program leadership requiring a dynamic professional who can navigate between high-level strategic initiatives and hands‑on execution. This position will report directly to the Chief Marketing Officer (CMO).

Responsibilities include :

• Serve as strategic advisor and trusted partner to the CMO on key initiatives and decisions
• Manage CMOs strategic priorities ensuring alignment and execution across the marketing organization
• Facilitate internal communications on behalf of the CMO including leadership updates and organizational announcements
• Act as liaison between the CMO and cross‑functional stakeholders across the organization

Strategic Sports Sponsorships

• Lead strategy activation and ROI optimization for premier sports partnerships including NHL Charlotte Hornets and other major sports properties
• Develop integrated marketing programs that maximize brand visibility and engagement through sponsorship assets
• Build relationships with league officials team executives and agency partners
• Measure and report on sponsorship effectiveness and business impact

Marketing Operations & Rhythm of Business

• Plan and execute Quarterly Business Reviews (QBRs) for the marketing organization
• Design and facilitate monthly Marketing All Hands meetings that drive engagement alignment and culture
• Establish and maintain marketing team operating rhythms ensuring consistent communication and collaboration
• Track key marketing initiatives and ensure accountability for deliverables

Team Development & Culture

• Lead team‑building initiatives that strengthen collaboration and morale across marketing
• Partner with CMO on organizational design and talent development strategies
• Foster an inclusive high‑performance culture within the marketing organization

AI Adoption & Capability Building

• Drive AI adoption strategy across the marketing function identifying high‑impact use cases
• Design and deliver training programs to upskill marketing team members on AI tools and applications
• Stay current on emerging AI technologies and assess relevance for marketing operations
• Champion a culture of innovation and continuous learning around marketing technology

Required Skills and Professional Experience

• Bachelors degree or equivalent experience and / or military experience
• 10 years of progressive marketing experience with at least 5 years in senior leadership roles
• Proven track record managing strategic sponsorships preferably in professional sports
• Experience in chief of staff or similar strategic operations role supporting C‑level executives
• Demonstrated success planning and executing large‑scale programs events and communications
• Strong business acumen with ability to translate strategy into operational execution
• Excellent executive communication skills both written and verbal
• Experience with AI technologies and marketing automation platform

Preferred Skills and Professional Experience :

• MBA or advanced degree
• Background working with NHL NBA or other major sports properties
• Experience leading organizational change and transformation initiatives
• Familiarity with marketing analytics and performance measurement
• Previous experience building and scaling marketing operations functions

What Success Looks Like :

• Marketing organization operates with clear cadence alignment and accountability
• Sports sponsorships deliver measurable brand impact and business results
• Team engagement scores and collaboration improve quarter over quarter
• Marketing team demonstrates increased AI proficiency and adoption
• CMO can focus on external relationships and strategy confident in operational excellence

Your future at Presidio

JoiningâPresidioâmeans stepping into aâculture of trailblazersthinkers builders and collaboratorswho push the boundaries of whats possible. With our expertise inâAI-driven analytics cloud solutions cybersecurity and next‑gen infrastructure we enable businesses to stay ahead in an ever‑evolving digital world.

Hereâyour impact is real.âWhether youre harnessing the power ofâGenerative AI architecting resilientâdigital ecosystems or drivingâdata‑driven transformation youll be part of a team that is shaping the future.

Ready to innovate Lets redefine whats nexttogether.

About Presidio

At Presidio speed and quality meet technology and innovation. Presidio is a trusted ally for organizations across industries with a decades‑long history of building traditional IT foundations and deep expertise in AI and automation security networking digital transformation and cloud computing. Presidio fills gaps removes hurdles optimizes costs and reduces risk. Presidios expert technical team develops custom applications provides managed services enables actionable data insights and builds forward‑thinking solutions that drive strategic outcomes for clients globally. For more information visit .

Applications will be accepted on a rolling basis.

Presidio is an Equal Opportunity / Affluent Action Employer / VEVRAA Federal Contractor. All qualified candidates will receive consideration for this position regardless of race color creed religion national origin age sex citizenship ethnicity veteran status marital status disability sexual orientation gender identification or any other characteristic protected by applicable federal state and local statutes regulations and ordinances.

To read more about discrimination protections under Federal Law please visit : you have any difficulty using our online system and need an accommodation in the job application process due to a disability please send an email to for assistance.

Presidio is a VEVRAA Federal Contractor requesting priority referrals of protected veterans for its openings. State Employment Services please provide priority referrals to .

Notice to Massachusetts Candidates :

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Recruitment Agencies Please Note :

Presidio does not accept unsolicited agency resumes / CVs. Do not forward resumes / CVs to our careers email address Presidio employees or any other means. Presidio is not responsible for any fees related to unsolicited resumes / CVs.

Required Experience :

Director

Key Skills

Digital Marketing,B2B Sales,Marketing,Pardot,Marketing Automation,Customer Segmentation,HubSpot,Multichannel Marketing,Market Research,Affiliate Marketing,Social Media Management,Lead Generation

Employment Type: Full-Time

Experience: years

Vacancy: 1