Senior Marketing Consultant – Credit Card Analytics

IFG International Financial Group Ltd; Canada; On-site; CAD 80,000 - 100,000; Full time

Job summary

A top Canadian bank is seeking a Senior Marketing Consultant - Credit Card Analytics for a 12-month hybrid position in Toronto. The role involves providing analytical support for credit card campaigns, conducting deep-dive analyses, and optimizing marketing strategies. Candidates should have strong experience in credit card analytics and data analysis tools. Interested candidates can apply by sending their resume to a specified email.

Qualifications

• 3-5 years of experience in a consultative data analysis role.
• Credit card analytics experience preferred.
• Proficiency in SQL, SAS, Tableau, and Excel.
• Strong knowledge of data modeling and statistical analysis.
• Experience collaborating with multiple stakeholders.
• Proven success in Agile environments.
• Excellent communication and storytelling ability.

Responsibilities

• Provide analytical support for credit card acquisition and retention.
• Conduct deep-dive analytics to identify insights.
• Perform test vs. control and A/B testing.

Skills

Consultative data analysis

Credit card analytics

SQL

SAS

Tableau

Excel

Data modeling

Statistical analysis

Agile environments

Communication skills

Job description

Our client, a Top 5 Canadian Bank, is looking to hire a Senior Marketing Consultant - Credit Card Analytics for a 12-month contract (with potential extension or conversion to FTE). This is a hybrid position based in Toronto.

Responsibilities:

• Provide analytical and consultative support for credit card acquisition and retention campaigns, delivering detailed post-campaign analyses at both portfolio and channel levels.
• Conduct deep-dive analytics to identify insights, trends, and actionable recommendations that drive cardholder engagement, acquisition, and retention.
• Perform test vs. control and A/B testing to assess campaign performance and optimize marketing strategies.

Must-Have Skills:

• 3-5 years of experience in a consultative data analysis role (8+ years total business analysis experience preferred).
• Credit card analytics experience is strong preferred, with deep understanding of the credit card lifecycle—onboarding, usage trends, segmentation, and retention.
• Proficiency in SQL, SAS (including macros), Tableau, and Excel for data manipulation and analysis.
• Strong knowledge of data modeling, statistical analysis, and ability to synthesize large, complex datasets.
• Experience collaborating with multiple stakeholders across business and technical teams.
• Proven success working in Agile environments with cross-functional teams.
• Excellent communication and storytelling ability to translate complex data into business insights for non-technical stakeholders.

Nice-to-Have Skills:

• Experience with digital analytics tools such as Adobe Analytics.

If you are interested and qualified for this opportunity, please send your updated resume in MS Word format to [e-mail]. For other opportunities, please visit www.ifg-global.com today!