Senior Manager, Personalization Campaigns & Transformation

RBC; Toronto; On-site; CAD 100,000 - 130,000; Full time

Job summary

A leading financial institution in Canada is seeking a Senior Manager, NBA Personalization CIDM Delivery. You will lead transformational initiatives focused on campaign decisioning and optimization, requiring strong analytical skills and the ability to collaborate across multiple business lines. Candidates should have at least 5 years of experience in data analytics and a degree in a related field. This role offers a dynamic work environment and opportunities for personal and professional growth.

Benefits

Ability to make a difference and lasting impact

Work in a dynamic, collaborative team

Opportunities to do challenging work

Qualifications

• 5+ years of experience in a data analytical role.
• Experience in campaign design and delivery, including statistical significance and A/B testing.
• Ability to lead people and cross-functional teams.

Responsibilities

• Lead transformational initiatives for campaign decisioning activities.
• Design and deliver actionable and thorough campaigns.
• Build strong relationships with key business stakeholders.

Skills

Executional excellence

Flexibility and adaptability

Analytical programming languages (SAS, SQL, Python, R)

Strong business acumen

Problem-solving mindset

Education

Degree in Computer Science, Mathematics, Statistics, or related field

Job description

A leading financial institution in Canada is seeking a Senior Manager, NBA Personalization CIDM Delivery. You will lead transformational initiatives focused on campaign decisioning and optimization, requiring strong analytical skills and the ability to collaborate across multiple business lines. Candidates should have at least 5 years of experience in data analytics and a degree in a related field. This role offers a dynamic work environment and opportunities for personal and professional growth.