Senior Manager, NBA Analytics & Experimentation

RBC; Toronto; On-site; CAD 90,000 - 130,000; Full time

Job summary

A leading Canadian bank is seeking a Senior Manager for the NBA Measurement and Analytics team in Toronto. You will drive a culture of experimentation, optimize campaign performance, and inform engagement strategies using advanced analytics. Ideal candidates will possess a strong data science background and significant marketing experience, along with proficiency in data tools and methodologies. This full-time role promises engaging work in a collaborative environment.

Benefits

Ability to make a difference

Work in a dynamic team

Opportunities for challenging work

Qualifications

• Experience in designing and evaluating marketing experiments.
• Knowledge of advanced testing methodologies.
• Business acumen and understanding of enterprise marketing strategy.

Responsibilities

• Design, execute, and evaluate enterprise-level marketing experiments.
• Develop data science strategy for modernizing experimentation.
• Work close with Machine Learning & AI Research Team.

Skills

A/B Testing

Business Statistics

Commercial Acumen

Critical Thinking

Customer Analytics

Detail‑Oriented

Group Problem Solving

Key Performance Indicators (KPI)

Marketing Campaigns

Education

Academic background in Data Science, Statistics, Mathematics or a related field

Tools

Python

PySpark

SQL

Job description

A leading Canadian bank is seeking a Senior Manager for the NBA Measurement and Analytics team in Toronto. You will drive a culture of experimentation, optimize campaign performance, and inform engagement strategies using advanced analytics. Ideal candidates will possess a strong data science background and significant marketing experience, along with proficiency in data tools and methodologies. This full-time role promises engaging work in a collaborative environment.