Senior LinkedIn & B2B Paid Ads Strategist

Abe; Remote; CAD 80,000 - 100,000; Full time

Job summary

A specialized consultancy in Ottawa seeks a Senior Social Media Strategist with expertise in B2B performance marketing. You will lead social media accounts, strategize quarterly plans, and optimize LinkedIn campaigns. The ideal candidate has over 2 years of experience in digital marketing, excellent analytical skills, and a passion for driving results. This position offers a remote work environment and competitive benefits focusing on employee wellbeing and professional growth.

Benefits

Medical, dental, vision insurance

Unlimited PTO with a minimum of 2 weeks

Annual bonus based on tenure

401(k) with company match

Qualifications

• 2+ years experience in performance/digital marketing, particularly with B2B clients.
• Deep expertise in paid social advertising, especially on LinkedIn.
• Ability to analyze campaign performance data effectively.

Responsibilities

• Oversee and lead a collection of Social Media accounts.
• Build quarterly strategies for clients.
• Execute and optimize advertising campaigns within LinkedIn.

Skills

Performance marketing skills

B2B advertising expertise

Analytical skills

Project management

Strong communication skills

Tools

LinkedIn Campaign Manager

Google Analytics

Excel

Job description

A specialized consultancy in Ottawa seeks a Senior Social Media Strategist with expertise in B2B performance marketing. You will lead social media accounts, strategize quarterly plans, and optimize LinkedIn campaigns. The ideal candidate has over 2 years of experience in digital marketing, excellent analytical skills, and a passion for driving results. This position offers a remote work environment and competitive benefits focusing on employee wellbeing and professional growth.