Senior GA4 Analytics Lead – Information Management

Nexus Systems Group Inc.; Toronto; Hybrid; CAD 80,000 - 100,000; Full time

Job summary

A government consulting firm in Toronto is seeking a Senior Information Management Specialist on a 1-year contract. The role involves leading the implementation of Google Analytics 4, creating detailed reports, and training internal teams on analytics tools. The ideal candidate has strong skills in Universal Analytics and GA4, excels in data analysis, and effectively communicates insights to stakeholders. This role requires 3 days onsite work in Toronto.

Qualifications

• Experience in implementing GA4 properties, setting up data streams, and configuring tagging.
• Proven experience migrating from Universal Analytics to GA4, retaining historical data.
• Strong ability to analyze data for actionable insights.

Responsibilities

• Lead the implementation and configuration of GA4 to ensure accurate tracking.
• Analyze data from GA4 to uncover user behavior patterns and traffic sources.
• Train internal teams on using GA4 reports and dashboards.

Skills

Universal Analytics

Google Analytics 4

Looker reports

PowerBI

MS Excel proficiency

Job description

A government consulting firm in Toronto is seeking a Senior Information Management Specialist on a 1-year contract. The role involves leading the implementation of Google Analytics 4, creating detailed reports, and training internal teams on analytics tools. The ideal candidate has strong skills in Universal Analytics and GA4, excels in data analysis, and effectively communicates insights to stakeholders. This role requires 3 days onsite work in Toronto.