Senior Copywriter

Ogilvy Canada; Toronto; On-site; CAD 70,000 - 100,000; Full time

Job summary

Ogilvy Canada is seeking a Senior Copywriter to bring a well-known brand to life across TV, social, and digital activations. You’ll craft compelling, on-brand copy and collaborate with an Art Director and account teams to shape ideas that resonate with audiences.

You’ll guide the voice, maintain creative standards, and stay ahead of cultural trends, delivering work under tight deadlines while mentoring junior writers and contributing to bold campaigns.

Qualifications

• 5–7 years of copywriter experience.
• Experience writing across email, social, video, and digital platforms.
• Strong client presentation and collaboration skills.
• Ability to translate brand voice into campaigns.

Responsibilities

• Be a brand steward for client campaigns.
• Write expert branded copy across media.
• Maintain and apply brand voice across projects.
• Collaborate with Art Director to refine concepts.
• Meet tight deadlines and mentor junior writers.

Skills

Copywriting

Brand voice

Creative writing

Client collaboration

Job description

About Ogilvy

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy more than 75 years ago. It builds on that rich legacy through Borderless Creativity—innovating at the intersection of intelligence, imagination and influence, with experts across advertising, sports & entertainment, PR & social, consulting, and health collaborating seamlessly across more than 120 offices spanning 90 countries. Ogilvy was named Network of the Year at the 2026 Cannes Lions International Festival of Creativity and ranks as the #1 global agency network for creative excellence and effectiveness by WARC for the fourth consecutive year, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. For more information, visitOgilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

About Ogilvy

Ogilvy was founded in 1948 by David Ogilvy. David created a culture that deeply respects and cares about its people and clients. Our mission is to inspire people and brands to make an impact and we are committed to attracting, growing, and retaining the best talent in the industry.

About The Role

We are looking for a Senior (title) TEAM to bring a well-known brand to life. The team will concept a vision of creative possibility across various media touch points (TV, social, earned, activation, etc.), and will have the ability to form dynamic working partnerships with every level of the integrated team.

What You’ll Do as the Copywriter of the Team

• Be a brand steward
• Ideate and execute sound creative ideas for client marketing materials in an efficient and economical manner
• Create concepts that show a thorough understanding of the strategy and are extendable into campaigns
• Write expert, branded copy
• Develop and maintain an in-depth understanding of our client’s brand voice and implement it into all creative jobs
• Work independently and collaboratively with an Art Director partner to develop ideas, refine concepts and ensure creative vision is achieved and client expectations are met
• Work with account supervisor and/or account executive to obtain project specifics: strategy, budget and schedule
• Team up with peers to overcome obstacles and create client success
• Offer client and team members innovative advice and solutions from industry examples and experience
• Help organize, maintain, and oversee creative standards and guidelines
• Offer insight on creative briefs and schedules
• Work within tight deadlines
• Mentor and onboard other writers as needed
• Prioritize workload and manage time effectively – personally and for the team as needed
• Remain current on latest creative trends globally. Stay curious about award shows, past and present case studies, production companies, and everything that is being created by some of the best people and companies in our industry. Only by gaining an understanding of what kind of work moves you and what it takes to get there, you will then be able to create work that moves others.
• Stay on top of the latest technological advancements, digital tools, and platforms, to enhance creative processes and deliver innovative solutions
• Remain curious about pop culture, social media trends and your audience's interests and behaviors in order to infuse culturally relevant elements into briefs and campaigns. Bring the outside world into our work, so our brands can join the conversation.

What You’ll Need

• 5-7 years’ experience as a copywriter
• Interest and a strong understanding of email, social media, video and other digital platforms
• Experience presenting to and working with clients and internal partners
• Demonstrated understanding of clients’ business needs, and the ability to concept and design compelling solutions that align with overall creative strategy
• Proven ability to listen, digest and resolve client feedback with a creative solution and a positive, can-do attitude
• Capable of working on multiple projects, small or large, with various project leads
• Strong creative and conceptual vision, with the ability to approach every assignment with a fresh perspective
• You craft headlines that make us say, "Wow, I wish I wrote that."

How We’ll Support You

Ogilvy celebrates its people. Fully. Enthusiastically. Unhesitatingly. We’ll empower you with the tools you’ll need to succeed. We’ll give you the autonomy to seek out new paths and better ways of doing things. We’ll support you with colleagues who are experts in their disciplines, drawn from across the Ogilvy network. And we’ll provide opportunities for you to do work of which you’ll be proud, with people you’ll be proud to call your teammates.

At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.

We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.

Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity.

Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at [e-mail]. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.