Senior Communications & Marketing Specialist, Project Management & Workflow (Hybrid/Telework)

CBC/Radio-Canada; Toronto; Hybrid; CAD 90,000 - 120,000; Full time

Job summary

CBC/Radio-Canada in Toronto is seeking a Senior Communications & Marketing Specialist, Project Management & Workflow to lead and coordinate marketing and communications initiatives across CBC platforms. The role focuses on managing schedules, aligning stakeholders, and ensuring on-time delivery within a hybrid work arrangement.

You will oversee cross‑functional campaigns, mentor coordinators, and drive workflow improvements using Adobe Workfront, while maintaining brand and journalistic

Qualifications

• Minimum five years of project management experience in advertising, tv/film production, or creative environments.
• Digital media experience is an asset.
• Strong writing, leadership, creativity, strategic thinking and organizational skills.
• Attention to detail and ability to work under pressure in fast-paced environments.
• Experience with Adobe Workfront or similar project management tools.
• Understanding of production and/or creative workflows.

Responsibilities

• Create, vet, scope and build assignments across campaigns/projects.
• Support and communicate project workloads across projects, flagging bottlenecks or risks ahead of time.
• Work alongside but advising Administrative Specialists / Project Coordinators.
• Lead and facilitate weekly operational team meetings with updates on project status.
• Coordinate promotional materials and briefing assets for internal and external needs.
• Provide organizational, promotional and creative support to external partners and internal stakeholders.
• Coordinate daily work assignments for Creative teams based on deadlines and asset availability.
• Manage daily assignments for Post-Production staff ensuring assets meet brand guidelines.
• Collaborate with stakeholders to define project scope, goals, and deliverables.
• Proactively track milestones to ensure timely delivery.
• Align resources as requirements evolve, manage rush projects.
• Review strategies for Radio, Television and Digital and implement approved plans.
• Support local/community project plans, briefs, approvals and resources.
• Provide training and support in Adobe Workfront.

Skills

Project management

Leadership

Communication

Creative thinking

Time management

Tools

Adobe Workfront

Job description

Position Title: Senior Communications & Marketing Specialist, Project Management & Workflow (Hybrid/Telework)

Position Title: Senior Communications & Marketing Specialist, Project Management & Workflow (Hybrid/Telework)

Status of Employment: Permanent

Position Language Requirement: English

Language Skills: English (First Official Language), English (Reading), English (Speaking), English (Writing)

Work at CBC/Radio-Canada At CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance. Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.

Unposting Date: 2026-09-24 11:59 PM

This role is a hybrid work arrangement. Work schedule to be discussed with the Hiring Manager according to the guidelines defined by the department.

Function

As the Senior Communications and Marketing Specialist, Project Management and Workflow you are responsible to initiate, create, plan, and implement marketing & communications projects in support of CBC Radio, Television and Digital. You manage workbacks and production schedules, ensuring that stakeholders across Marketing and Communications teams are adhering to the dates, tasks and deliverables included. Marketing and Communications is a fast paced environment where the ability to problem-solve quickly on changing project scopes and deadlines is required. Work must conform to, and respect CBC program and journalistic policies, standards and practices, as well as the ethics related to advertising standards.

You will:

• Create, vet, scope and build assignments across all assigned campaigns/projects.
• Support and communicate project workloads across a variety of projects, flagging bottlenecks or potential risks ahead of time
• Working alongside but advising our Administrative Specialists / Project Coordinators.
• Lead and facilitate weekly operational team meetings providing and receiving updates on project status.
• There is a regular requirement to coordinate the work of others:
• Coordinate a wide variety of promotional and / or public relations materials for other Marketing and Communications teams, and external needs, ensuring the appropriate distribution of briefing materials, including creative assets, messaging and deadlines.
• Provide organizational, promotional and creative support to external partners and internal stakeholders such as Local CBC, CBC News, Entraintment, Sports, Brand and Media Solutions.
• Coordinate daily work assignments for Creative teams based on project due dates, asset availability with Creative Managers
• Manage the daily assignments for Post-Production staff (editors and audio engineers) ensuring assets are approved, in the right formats and that brand guidelines are being followed.

Other Responsibilities

• Collaborate with stakeholders to define project scope, goals, and deliverables, while proactively tracking project and campaign milestones to ensure timely delivery
• Align resources and priorities as project and campaign requirements evolve or change (example, rush projects)
• Review communications and marketing strategies and projects for Radio, Television and Digital in consultation with clients and, upon approval, implement these strategies, timelines and projects.
• Support the development and maintenance of local/community project and campaign plans, including associated briefs, ensuring all initiatives align with organizational standards and required approvals and resources
• Provide Marketing and Communication staff with training and technical support in project management tool Adobe Workfront.

What Success Looks Like

• You act as a driving force for our Operations team, and across Marketing & Communications, ensuring all project milestones are met on time and with high quality.
• Stakeholders view you as a trusted partner who brings clarity to project scopes, keeps communication seamless, and navigates changing priorities with ease.
• You optimize our operational efficiency by mastering Adobe Workfront, and/or other defined projectment systems, proactively identifying workflow bottlenecks, and empowering colleagues with your technical expertise.
• You foster a collaborative team environment, effectively balancing competing demands across the operations team, ensuring smooth delivery of impactful, high quality marketing campaigns.

We are looking for a candidate with the following

• Requires a minimum of five (5) years’ related experience in Project Management preferably within an advertising agency, tv/film production or creative environment.
• Digital media experience and knowledge is an asset.
• Demonstrated superior writing skills, leadership, creativity, strategic thinking, planning, organizational ability and interpersonal skills.
• Exceptional attention to detail, with a proven ability to manage time efficiently and thrive in high-pressure, fast-paced environments.
• Strong balance of collaborative team contribution and self-directed autonomy
• Openness to diverse perspectives and ideas and differing points of view is critical.
• Project Management experience in an advertising or creative environment is required.
• Adobe Workfront or other Project Management system experience is required.
• In-depth understanding of production and/or creative workflows is a must.

Candidates may be subject to skills and knowledge testing.

As part of our recruitment process, candidates who advance to the next step will be asked to complete a background check. This includes:

• A mandatory Criminal record check.
• Other background checks may be conducted based on the operational requirements of the position.

CBC/Radio-Canada is committed to being a leader in reflecting our country’s diversity. That’s because we can only create and tell the stories that connect Canadians, by having a workforce that mirrors the ever-changing makeup of our country. That’s why we, as an employer, value equal opportunity and nurture an inclusive workplace where our individual differences are not only recognized and valued, but also extend to and pervade all the services we provide as Canada’s public broadcaster. For more information, visit the Diversity and Inclusion section of our website. If you have accommodation needs at this stage of the recruitment process, please inform us as soon as possible by sending an e-mail to [e-mail].

You are invited to consult and familiarize yourself with our Code of Conduct, which can be found on our corporate website. All employees must adhere to the Code as a condition of employment. We also invite you to take a look at our policy on conflicts of interest. In the event that you become an employee, it will be important to inform us, as quickly as possible, of any situation that, because of your hiring, constitutes or could appear to constitute a conflict of interest.

Primary Location

Broadcast Centre 205 Wellington St. W., Toronto, Ontario, M5V 3G7

Number of Openings

1

Work Schedule

Full time