Senior Business Analyst, Voice of Customer Insights

Lightspeed Commerce; Toronto; Presencial; CAD 110 000 - 150 000; Tempo integral

Resumo da oferta

Lightspeed Commerce in Toronto is seeking a Senior Business Analyst, VoC Insights to own the strategy, implementation, and enablement of the customer health score program. You will connect customer data, CX operations, and commercial decisions to create a robust view of account risk, retention opportunity, and expansion potential.

You’ll lead health score improvements in ChurnZero, build enablement materials, dashboards, and cadence for reviews, and translate patterns into actionable

Qualificações

• Experience turning customer data into actionable insights.
• Ability to lead cross-functional projects.
• Strong communication and storytelling with data.

Responsabilidades

• Own the strategy and implementation of Lightspeed’s customer health score program in CX.
• Build enablement materials, dashboards, and playbooks for health scores.
• Validate score performance against renewals, churn, and expansion outcomes.
• Translate patterns into leadership recommendations across GTM, Finance, and P&T.
• Lead analyses showing the impact of CX initiatives on retention and LTV.

Conhecimentos

Data analysis

Stakeholder management

CX operations

Business strategy

Formação académica

Bachelor’s degree in business/data science

Ferramentas

ChurnZero

Descrição da oferta de emprego

Are you actively looking for a new opportunity? Or just checking the market? Well… you might just be in the right place!

We’re looking for a Senior Business Analyst, VoC Insights who will own the business strategy, implementation, and enablement of Lightspeed's customer health score program. You sit at the intersection of customer data, CX operations, and commercial decision-making, turning customer health signals into an accurate, robust and consistent view of account risk, retention opportunity, and expansion potential.

What you’ll be doing:

• Own the strategy and implementation Lightspeed’s customer health score program, from scoring component improvements to segmentation, thresholds, and the playbooks tied to each score state. This includes leading the implementation of health score changes in our CX platform ChurnZero, partnering with key stakeholders on configuration and underlying data models.


• Build the enablement layer for health scores across GTM, CX Ops, and leadership, including documentation, training, dashboards, and the operating cadence for how scores get reviewed and acted on. Expand the usefulness of health scoring to focus on growth and on enterprise impact beyond GTM (P&T, Finance, etc.)


• Validate health score/sentiment performance against actual customer outcomes (renewals, churn, expansion, NPS movement) and recalibrate the model as the business evolves.


• Translate health score/sentiment patterns into business recommendations for leadership across GTM, P&T and Finance stakeholders, with a clear point of view on where to intervene and why.


• Lead impact analysis on CX initiatives that close customer account health gaps (customer adoption, retention, growth). You lead the analysis to provide definitive, data-backed answers on whether specific operational changes or workflows successfully moved the needle on customer behavior, retention, and LTV.


• Supporting QBRs and executive readouts with health-score-driven account narratives, and running ad hoc deep dives when leadership needs a fast, defensible read on a cohort, segment, or risk pattern.

And a little bit of…

• Health Score Data Accuracy: Statistical correlation between health score states and actual renewal, churn, and expansion outcomes


• Enablement & Internal Adoption: % of GTM reps actively using health scores in their account planning, measured through ChurnZero usage


• Customer Experience Impact: Ability to influence positive changes in customer health, retention and LTV (e.g., % of CX operational pivots, plays, or workflow changes directly attributed to health score insights surfaced)


• System Utility: The successful "Operationalization" of ChurnZero