Senior Analyst, Analytics & Insights

Klick; Toronto; Hybrid; CAD 70,000 - 90,000; Full time

Job summary

A leading health technology firm in Toronto is seeking a Senior Analyst, Marketing Analytics to enhance its digital marketing operations. This role involves managing Google Analytics, implementing website tagging, and utilizing data visualization tools like Tableau. The ideal candidate will have a strong background in marketing analytics and effectively collaborate with a dynamic team in a fast-paced environment.

Qualifications

• Proven experience in marketing analytics, focusing on Google Analytics and website tagging.
• Experience with Adobe tag management and data visualization tools like Tableau.
• Strong problem-solving and analytical skills.

Responsibilities

• Manage and optimize Google Analytics setup and configurations.
• Implement and maintain website tagging for accurate data collection.
• Utilize Tableau for data visualization to extract actionable insights.
• Collaborate with a small team on marketing analytics initiatives.

Skills

Google Analytics

Data analysis

Adobe tag management

Tableau

Problem-solving

Tools

SQL

Python

Job description

About Klick Health

Meet a different kind of workplace. Klick Health is an ecosystem of brilliant minds working to realize the full potential of their people and clients in life sciences since 1997. And we’re still growing fast, even after two decades. What does that mean for you? As Klick experiences exponential growth year-over-year, so do the people who help make it happen. Because we’re constantly evolving and changing, we invest in talent early and often, to develop future leaders at all levels. We’re one of the country’s Top 10 Great Workplaces, 10 Most Inspiring Cultures, Best Workplace for Innovators, Best Managed, and Fastest Growing. We know that career paths are seldom simple and straightforward. And that\'s an asset. If you feel like you\'d be a good fit for this role, we encourage you to apply and take the first steps to starting your career journey at Klick!

We are seeking a Senior Analyst, Marketing Analytics to join our team and contribute to our digital marketing efforts. In this role, you will play a key part in enhancing our marketing operations, particularly focusing on Google Analytics, website tagging, and related data analysis tools. The ideal candidate will have a strong understanding of digital marketing analytics, tag management, and data visualization applications.

Key Responsibilities

• Google Analytics & Website Tagging: Manage and optimize Google Analytics setup and configurations to track and analyze digital marketing performance. Implement and maintain website tagging to ensure accurate data collection.
• Tag Management: Possess a solid understanding of Adobe tag management for efficient tag implementation and management.
• Data Analysis and Visualization: Utilize Tableau or similar tools for data visualization to extract actionable insights from marketing data.
• Operations Focus: Prioritize operations-related tasks, working on improving and streamlining marketing operations.
• Team Collaboration: Collaborate with a small, multitasking team and provide support in various aspects of marketing analytics.
• Optional Technical Skills: Familiarity with SQL and Python would be beneficial, although not mandatory, for potential usage in other areas of the business.

Qualifications

• Proven experience in marketing analytics, with a focus on Google Analytics and website tagging.
• Experience with Adobe tag management and data visualization tools like Tableau.
• Comfort and enthusiasm for integrating AI into your work.
• Strong problem-solving and analytical skills.
• Ability to work effectively in a lean and fast-paced environment.

#LI-TH1 #LI-Hybrid

Klick uses an AI-powered tool as part of an automated process to support our hiring process by analyzing your experience, skills, and qualifications to help identify alignment with role requirements. Please note that the tool doesnotmake final decisions or automatically disqualify candidates. Hiring decisions are made by our team, with thoughtful human judgment and oversight. We are committed to fair and transparent hiring practices and have implemented safeguards to help mitigate bias and support compliance with applicable laws. If you have questions, accessibility needs, or concerns about the use of this tool, please contact us.

Klick is consciously creating a culture where everyone can thrive and grow in their careers. We believe that our best work comes from our diverse backgrounds, perspectives, and skills. We strongly encourage members of historically underrepresented communities to apply, including Black people, Indigenous peoples, and other people of colour, people with disabilities, people from gender and sexually diverse communities and people with intersectional identities.

We’re also committed to developing an inclusive, barrier-free recruitment process and work environment. Should you require any accommodation, please contact us at [e-mail] and we will work with you to meet your accessibility needs and ensure you have a positive experience.