Sales Director (Ontario)

Bridor; Mississauga; On-site; CAD 100,000 - 120,000; Full time

Job summary

A leading bakery company in Mississauga is looking for an experienced Sales Director to drive growth in Eastern Canada. You will lead sales strategies, manage a high-performing team, and build strong professional relationships with clients and distributors. Ideal candidates have over 5 years of team management experience and a strong understanding of the food and retail sector. Competitive perks and a commitment to your growth await.

Benefits

Bonus Program

Talent Referral Bonus

Comprehensive Group Insurance

Competitive Retirement Plan

Accessible Telemedicine

Health and Wellness Activities

Employee Assistance Program

Continuous Training

Qualifications

• Minimum of 5 years of experience presenting to management teams.
• Knowledge of the food and retail industry and the Ontario market.
• Bilingualism is an asset.

Responsibilities

• Develop sales strategies.
• Identify opportunities to increase sales volume.
• Conduct promotional presentations of products.
• Monitor sales performance and develop budgets.
• Work closely with marketing to generate proposals.

Skills

Leadership

Analytical skills

Sales experience

Good judgment

Education

University degree or equivalent experience

Job description

Overview

Sales Director (Ontario)

Job - Permanent Full-time - Director

Point of sale - Mississauga, Ontario L4W 1E4

Start: 2026-01-19 - End date: 0000-00-00

Schedule: Monday to Friday (Day)

Description: Play a key role in driving Bridor’s growth across Eastern Canada by leading our sales strategy and inspiring a high-performing team!

Chief Commercial Officer - Sales Canada the incumbent is responsible for developing Bridor’s business with key customers, contacts, and marketing opportunities through head offices based in Eastern Canada within the food service and retail segments.

The incumbent must contribute to the company’s revenue, profitability, marketing, and growth by securing new business, opportunities, or channels to promote Bridor.

The incumbent is also responsible for managing the sales team, overseeing their development and performance within Bridor.

The role is tied to our Boucherville office, but you will be based in Ontario — at the heart of the action — supporting our sales teams across the region.

Responsibilities

• Develop sales strategies;
• Identify opportunities and develop client-specific proposals to increase sales volume and profitability;
• Continuously analyze customer and bakery trends to better understand the competition and market trends;
• Conduct promotional presentations of our products at client locations, attend food trade shows, etc.;
• Ensure problem resolution and follow-up on client accounts;
• Establish strong professional relationships between the company and distributors;
• Follow up on distributor accounts;
• Monitor and evaluate the overall annual plan;
• Develop sales budgets and regularly track budget, sales, and expenses;
• Work closely with the marketing team and other key departments to create proposals that generate profitable margins or marketing activities as needed;
• Monitor and periodically analyze the sales performance of assigned clients;
• Manage the promotional budget;
• Ensure objectives are achieved;
• Develop recommendations for sales strategies;
• Ensure consistency and alignment of sales strategies;
• Understand local realities and client objectives;
• Assess the consistency of client needs;
• Recommend client-specific programs;
• Supervise brokers’ work, where applicable;
• Accompany brokers to client visits;
• Support brokers at distributor trade shows.

Requirements

• University degree or equivalent experience
• Knowledge of the food and retail industry and the Ontario market
• Bilingualism (an asset)
• Minimum of 5 years of team management experience
• Minimum of 5 years of experience presenting to and collaborating with broker and distributor management teams
• Previous experience in regional sales management

Interpersonal skills

• Good judgment
• Experienced salesperson
• Analytical and synthesis skills
• Leadership
• Decisiveness
• Organizational skills
• Ability to manage multiple projects and meet deadlines
• Autonomy / Self-motivation
• Creativity
• Teamwork

Note

Bonus Program: Rewarding your contribution and performance;

Talent Referral Bonus: $1,025 for every candidate you recommend who is successfully hired;

Comprehensive Group Insurance: Health, dental, and life coverage for you and your family;

Competitive Retirement Plan: The company contributes up to 6% of your investment to help you prepare for the future;

Accessible Telemedicine: Quick access to healthcare professionals, wherever you are;

Health and Wellness at Work: Activities organized throughout the year by our health and wellness committee;

Active Social Life: Optional membership in the social club to enjoy even more events and activities with colleagues;

Employee and Family Assistance Program: Confidential support for any personal or professional concerns;

Continuous Training: Develop your skills and grow your career;

Join us and become part of a team that values your growth, well-being, and commitment!

Disclaimer

Want to learn more about us?

A North American leader in European-style bakery, Bridor develops and produces high-quality breads and pastries.

We are part of the global LeDuff Group, which operates four plants in North America, ensuring production capacity that allows us to meet all our customers’ needs.

We continue to invest regularly in our facilities to support our growth and that of our clients.

To learn more and discover our delicious products: https://america.bridor.com